Responsibilities

• Develop and execute long-term marketing strategies that drives sales and supports company growth objectives.
• Lead and manage the Marketing Department, including goal setting, performance management, coaching, mentorship, and professional development of team members.
• Establish marketing KPIs and measure campaign effectiveness, ROI, and customer engagement metrics.
• Oversee the department's budget and expenses, including vendor co-op funds and advertising sales programs.
• Identify market trends, competitive insights, and emerging opportunities to drive growth.
• Provide strategic oversight for customer engagement initiatives, including trade shows, seminars, customer appreciation events, golf tournaments, and industry sponsorships.
• Lead creative development, digital marketing initiatives, content strategy, and brand management across all customer touchpoints.
• Collaborate with Sales, Product Managers, Purchasing, Pricing, and E-Commerce teams to align marketing efforts.
• Develop and oversee targeted marketing campaigns and customer engagement strategies that support business objectives.
• Oversee website strategy, content management, and digital user experience to ensure alignment with brand standards and business goals.

Requirements

• Bachelor's degree in Marketing, Visual Communications, Business, or a related field.
• 7+ years of progressive marketing experience.
• 3+ years of leadership or people management experience.
• Experience developing and executing multi-channel marketing strategies.
• Proven experience managing budgets and measuring marketing performance.
• Experience leading cross-functional initiatives and collaborating with executive leadership.
• B2B, distribution, manufacturing, construction, or HVAC industry experience preferred.
• Familiarity with marketing design, branding, and digital content development tools.
• Proficiency in Microsoft Office Suite.
• Exceptional creativity and strategic thinking with strong problem-solving abilities.

Preferred

• Experience with vendor/cooperative advertising programs is a plus.

Benefits

• We offer positions in a variety of areas, competitive starting salaries, and a benefits package that includes 401k retirement savings plan, health insurance and more.