Responsibilities

• Execute the US consumer marketing efforts for Truqap (in-person position based in Gaithersburg, MD, reporting to the Head of Truqap).
• Support the creation of consumer campaign strategies that build brand awareness and engagement
• Lead the implementation of innovative consumer digital marketing strategies and programs built on the foundation of what consumers need and how they behave
• Collaborate across the consumer team to use information and data to create and optimize strategies and campaigns
• Manage creative projects and digital media activations with our consumer and media agencies ensuring best-in-class media planning, execution, and performance
• Contribute to a team culture built on the foundation of trust, open communication, accountability, and fun
• Partner with legal, regulatory, and compliance stakeholders to ensure development and execution of compliant marketing materials
• Collaborate within the Truqap cross-functional teams to maximize synergies and ensure alignment of consumer marketing initiatives
• Effectively manage marketing budget for areas of responsibility
• Assist in the identification, evaluation, and adoption of new partnerships and technologies

Requirements

• Bachelor’s Degree required.
• 5+ years of total commercial healthcare experience, at least 2 years of consumer healthcare marketing, oncology product marketing experience preferred
• Outstanding project management skills and experience managing multiple vendors, marketing partners, agency partners and budgets
• Ability to effectively manage multiple competing priorities to meet deadlines
• Strong understanding of legal and regulatory environment in pharmaceutical promotions, pharma industry guidelines, and other compliance-related issues
• Ability to assess risks and benefits to make timely, sound decisions with various levels of information, and accept responsibility for meeting and/ or exceeding objectives

Nice to have

• Product launch experience preferred
• Oncology product marketing experience preferred
• Bachelor’s Degree required.

Benefits

• Benefits offered included a qualified retirement program [401(k) plan]; paid vacation and holidays; paid leaves; and, health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans.