Senior Marketing Manager (North America) at VictoriaMetrics | USA

VictoriaMetrics

Senior Marketing Manager (North America)

USA (Remote)

Salary Not AvailableSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive regional NA marketing for an open-source observability company, blending strategy, team leadership, and hands-on campaigns to build adoption and revenue.

Own regional NA marketing plan and cross-functional alignment with sales and product.
Must-have: 5+ years in B2B marketing with open source/observability experience.
Standout: Data-driven funnel optimization and ecosystem/community engagement.

Job Description

Responsibilities

Strategic Planning: Develop a marketing plan for North America that aligns with our marketing and company objectives.
Team: Hire and manage / lead a team of colleagues who will focus on regional activities.
Integrated Campaigns: Lead the execution of (technical) marketing campaigns designed to drive open source adoption and - from there - help us hit our revenue targets.
Tactical Ownership: Maintain a "startup mindset" by balancing long-term strategic direction with hands-on tactical execution.
Sales Alignment: Ensure marketing efforts are in sync with regional sales goals.
Full-Funnel Management: Oversee all demand generation channels as it relates to regional north-american activities - in line with the overall marketing and company plan.
Lead Progression: Partner directly with Sales to optimize lead handoff and follow up.
Data-Driven Optimization: Analyze funnel metrics for continuous improvement and optimisation.
Ecosystem Growth: Build reliable, long-term initiatives with key regional partners to expand our footprint in the wider open source observability ecosystem.
Technical Events: Plan and execute events, webinars, and conferences that provide genuine value to the SRE and wider observability community in conjunction with colleagues on the marketing team.

Requirements

Professional Background: 5+ years in B2B marketing with solid experience in open source, ideally in monitoring and observability - related experience in adjacent open source technologies is valuable as well.
Technical Literacy: Ability to "speak the language" of SREs and DevOps. Familiarity with the open source monitoring and observability ecosystem (Prometheus, Kubernetes, OpenTelemetry, etc.) is a significant advantage.
Engineering Empathy: Proven ability to translate complex technical features into clear, high-value messaging that speaks to engineers.
Strategic Ownership: Experience building regional marketing plans from scratch while remaining "hands-on" with tactical execution in a lean team.
Data-Driven Execution: A track record of using data to optimize activities and ROI.
Scaleup DNA: You’re happy to adopt ways of doing marketing and cooperate with colleagues that may be different to what you’re used to.
Communication: Strong written and verbal skills for creating technical content, case studies, and community engagement in general.

Preferred

Experience balancing Open Source community growth with Enterprise sales goals.
Previous experience in a remote-first, globally distributed environment.
Familiarity with HubSpot would be ideal - or equivalent systems.

Benefits

Good salary and bonuses, remote work model, and flexible working hours.
Opportunities for professional growth and development.
A collaborative and innovative work environment.

VictoriaMetrics

Simple, reliable, efficient observability!Metrics, Logs, Traces | Open Source & Enterprise | On Premise & CloudFounded in Kyiv, Ukraine, now globally led and headquartered in the US, VictoriaMetrics is the scaleup leader in the category of open source time series database monitoring. The VictoriaMetrics management team came together following successful careers at Google, Lyft and Cloudflare to solve the hard problems around very large, constantly changing data types which they themselves had encountered. VictoriaMetrics now boasts 1+ billion downloads and customers include Roblox, Grammarly and Wix.

Founded in 2018

San Francisco, California, USA

48 employees

victoriametrics.com