Senior Marketing Manager

Boston, MA (Remote)

$98K/yr - $130K/yr (Est.)Senior Level4+ years expPart time

Posted 3 months ago

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Job Summary

Lead client relationships and marketing strategy across a portfolio of accounts, guiding campaigns from discovery through delivery and measurement.

  • Own client relationships and develop integrated campaigns across email, social, content, and paid channels
  • Must-have: 4–8 years of B2B marketing with direct C-suite engagement
  • Standout: Cross-functional leadership coordinating creative, development, and specialists

Job Description

Lead client relationships and marketing strategy across a portfolio of accounts, guiding campaigns from discovery through delivery and measurement.

  • Own and manage multiple client relationships with proactive communication
  • Develop and present marketing strategies, campaign plans, and project scopes directly to clients
  • Identify opportunities to expand client relationships and propose solutions beyond the ask
  • Act as a brand steward, understanding each client’s history, goals, and voice
  • Develop and implement integrated campaigns across email, social, content, paid, and more
  • Oversee content marketing including blogs, whitepapers, case studies, landing pages, and LinkedIn
  • Ensure all deliverables meet the highest quality bar and reflect strategic intent
  • Manage budgets, project scopes, timelines, and billing with full client visibility and accountability
  • Facilitate cross-functional collaboration across creative, development, and specialist teams
Hencove logo

Hencove

Marketing is about making powerful connections between disparate things—businesses to businesses, people to people, and brands to their audience. And often, it’s the unexpected unions that produce the most delightful results. Like our team joining yours. We partner with innovative companies that solve complex problems in healthcare, finance, technology, and professional services—and the industries where they intersect, like healthtech and financial services. We’re a full-service agency, combining our individual skills, perspectives, and experiences to form a versatile creative and strategic marketing department that builds and continuously improves brands.

Founded in 2014
Watertown, Massachusetts, USA
17 employees (13 in marketing)

Traffic Signals

Monthly Visitors
1.8K
Traffic Source Mix
Search
12.3%
Direct
72.8%
Referral
4.9%
Social
9%
Paid
1%

Headcount Trend

Current headcount: ~17

Marketing Team

Marketing Team Size
10 (59% of company)