Responsibilities

• Design and implement scalable GTM enablement mechanisms that translate marketing narratives into sales-ready content, plays, and customer conversations that drive revenue.
• Partner with sales leaders, marketing leaders, and field teams to identify gaps in enablement and build structured programs that improve sales effectiveness and win rates.
• Develop comprehensive enablement frameworks including: sales plays, pitch decks, competitive battle cards, objection handlers, customer proof points, and training programs specifically for data and AI solutions.
• Build and leverage AI-powered tools and automation to scale content creation, personalize enablement materials, and improve the efficiency of enablement delivery.
• Create feedback loops between marketing, sales, and customers to ensure enablement content and programs evolve based on real-world effectiveness and market dynamics.
• Establish metrics and reporting mechanisms to measure the impact of enablement programs on sales readiness, pipeline generation, and revenue outcomes.
• Work cross-functionally with product marketing, demand generation, sales operations, and field leadership to ensure alignment and maximize impact.

Requirements

• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience building, executing and scaling cross-functional marketing programs
• Experience developing and executing campaigns across a multitude of timezones and languages

Preferred

• 4+ years of working with Data & AI related technologies, including, but not limited to, AI/ML, GenAI, Analytics, Database, and/or Storage experience
• Demonstrated expertise using AI tools to improve productivity, scale content creation, and automate processes
• Track record of building strong partnerships between marketing and sales organizations

Benefits

• AWS also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parental leave