Senior Marketing Manager

El Paso, TX (On-site)

Salary Not AvailableSenior Level9+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the end-to-end B2B marketing engine: translate strategy into campaigns, coordinate cross-functional teams, and manage budgets and vendors to drive integrated programs across email, web, events, content, and paid media.

  • Translate marketing strategy into actionable campaign plans, project briefs, timelines, assignments, and deliverables.
  • Lead and support internal marketing team members across design, content, web, social media, events, and related marketing functions.
  • Manage external marketing contractors and vendors, including copywriters, designers, developers, agencies, and other outsourced resources as needed.

Job Description

Own the end-to-end B2B marketing engine: translate strategy into campaigns, coordinate cross-functional teams, and manage budgets and vendors to drive integrated programs across email, web, events, content, and paid media.

  • Translate marketing strategy into actionable campaign plans, project briefs, timelines, assignments, and deliverables.
  • Lead and support internal marketing team members across design, content, web, social media, events, and related marketing functions.
  • Manage external marketing contractors and vendors, including copywriters, designers, developers, agencies, and other outsourced resources as needed.
  • Coordinate integrated B2B marketing campaigns across email, web, content, social media, webinars, events, digital advertising, and other channels. BPO, contact center, CX, outsourcing, or related business services industry is strongly preferred.
  • Ensure marketing deliverables are accurate, on-brand, professionally executed, and aligned with Company messaging, positioning, and business priorities.
  • Work closely with Sales, leadership, and internal stakeholders to support campaign execution, event alignment, content needs, and market-facing initiatives.
  • Oversee content coordination, including briefs, calendars, copy development, reviews, approvals, publishing schedules, and stakeholder feedback.
  • Coordinate with web, analytics, and digital resources to support website updates, landing pages, campaign tracking, reporting inputs, and digital performance visibility.
  • Support event marketing alignment, working closely with the Event Marketing Lead once in place to ensure events, webinars, sponsorships, and related activities support the broader marketing plan.
  • Coordinate PR topics, planning, scheduling, approvals, and follow-up to support consistent external communication and brand visibility.
Datamark, Inc. logo

Datamark, Inc.

3.5 Glassdoor

DATAMARK Inc., a provider of omni-channel contact centers and business process outsourcing (BPO) services since 1989, employs more than 3,119 at our facilities in the United States, Mexico and India. Our Fortune 500 and enterprise clients trust us to be an extension of their brand. DATAMARK contact center agents are proud to represent many of the most well-known companies and brands across the globe. We deliver unparalleled customer service in our omnichannel contact centers, ranging from SMS text to video chat and everything in between that your customers expect the world’s leading brands to have equipped. Our long-term client partnerships include customer care for leading international companies across a wide array of industries, including BFSI, interpretation & translation services, transportation, healthcare, and consumer electronics. Learn how DATAMARK combines outstanding omnichannel customer care, brand promotion, and continuous process improvement to deliver an unparalleled customer experience. Visit us at www.DATAMARK.net.

Founded in 1989
El Paso, Texas, USA
2K employees
69% recommend to a friend
77% CEO approval

Traffic Signals

Monthly Visitors
10.9K
Monthly Google Ads Budget
$4.7K
Traffic Source Mix
Search
24.4%
Direct
29.5%
Referral
5.3%
Social
4.7%
Paid
0.7%

Headcount Trend

Current headcount: ~2K

Marketing Team

Marketing Roles Posted (Last 30 Days)
3

Recent News