Responsibilities

• Write the Cruva newsletter — editorial calendar, drafting, ship on cadence, grow the list
• Build customer case studies — interview the brands and creators behind our biggest wins, develop them into stories operators forward to each other
• Run Cruva's social channels — LinkedIn (primary), TikTok, Instagram. Voice, production, repurposing.
• Distribute Sebastian's content — he writes the LinkedIn posts and long-form pieces; you edit, schedule, repurpose into clips and threads, and syndicate
• Produce the Cruva TikTok Shop Index — our quarterly proprietary data report. Drive design, copy, launch, and distribution end-to-end.
• Ship lead magnets — at least one free tool, report, or template per quarter
• Run podcast and show production once launched
• Own brand moments and event marketing — TikTok Shop Summit, partner events, customer dinners

Requirements

• 2 to 5 years of marketing experience inside the creator economy or ecommerce — at a creator-economy SaaS, an influencer or creator agency, an ecommerce or Amazon growth agency, or a creator-led DTC brand
• A strong writing portfolio. Half this role is writing — newsletters, case studies, founder content, campaign copy. We ask for samples and weigh them heavily.
• A storytelling instinct — the ability to find the narrative inside a messy customer interview and produce a piece worth forwarding
• Fluent, disciplined use of AI tools (Claude, ChatGPT, and category-specific products), with clear opinions on which is best for which task. Taste filters every output before it ships.
• Production discipline — you brief designers, edit short-form video, run projects to deadlines, and learn unfamiliar tools without supervision
• Comfort executing against a defined strategy. Sebastian sets direction; you make it real.
• Los Angeles-based. This role is hybrid at our office in Century City.

Benefits

• Health benefits and PTO