Senior Marketing Manager, Amazon Digital Advertising

New York City, NY (On-site)

$157K/yr – $213K/yrSenior Level6+ years expFull time

Posted 1 day ago

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Job Summary

Own end-to-end programmatic media campaigns, from setup and budgeting to optimization and reporting, while collaborating with Marketing, Supply, and Product teams to align with business goals.

  • Plan and execute cross-channel programmatic campaigns on Amazon DSP and other platforms
  • Analyze performance data to drive optimization and strategic recommendations
  • Coordinate with marketing, Supply, and Product partners to ensure alignment with business objectives

Job Description

Responsibilities

  • Plan and execute programmatic media campaigns within Amazon DSP and other platforms, managing setup, budget allocation, and pacing to ensure optimal performance
  • Monitor and analyze campaign performance metrics and data insights to identify optimization opportunities and inform strategic recommendations
  • Troubleshoot and resolve campaign delivery issues, ad serving errors, and reporting discrepancies to maintain campaign health
  • Collaborate with internal stakeholders including marketing teams, Supply, and Product partners to align media strategies with business objectives and drive continuous improvement
  • Generate and present detailed performance reports and insights to communicate campaign results and strategic recommendations

Requirements

  • 6+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • Experience communicating results to senior leadership
  • Experience building, executing and scaling cross-functional marketing programs
  • Experience prior success in driving execution of large-scale project plans with multiple teams in support of business goals
  • Experience presenting metrics and progress to goal to senior leadership

Preferred

  • Experience with customer segmentation, profiling, and targeting
  • Bachelor's degree
  • Experience with Amazon DSP

Benefits

  • health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.
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Amazon

Reli. is a family-owned business built around strong valuesand a passion to serve our customers. Our drivestemmed from seeing a need for custom-tailored qualityproducts at wholesale prices & quantities. We wanted to beable to put quality first and still be able to providehonest pricing.With our global and domestic operations, we have thefreedom to center each and every decision around ourvalued customers. We approach all our work with the same driveand energy to make sure our customers can always relyon Reli.

Founded in 2018
Cerritos, California, USA
171 employees (30 in marketing)

Traffic Signals

Monthly Visitors
2.8B
Monthly Google Ads Budget
$77.4M
Traffic Source Mix
Search
25.2%
Direct
65.9%
Referral
6.4%
Social
1.7%
Paid
0.6%

Headcount Trend

Current headcount: ~171

Marketing Team

Marketing Team Size
24 (14% of company)
Median Career Experience
6 years
Median Tenure
3.6 years
Marketing Roles Posted (Last 30 Days)
109

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