Senior Marketing Events & Program Specialist

USA (On-site)

$55K/yr – $65K/yrSenior Level5+ years expFull time

Posted 5 months ago

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Job Summary

This role owns end-to-end event management, including tradeshows and webinars, with responsibilities spanning planning, logistics, budgeting, and cross-functional collaboration. It requires travel and onsite coordination, as well as producing post-event metrics for ROI. The position also manages a webinar program to support lead generation and brand visibility.

Job Description

Responsibilities

  • Collaborate with the Associate Director, Strategic Programs to research, recommend, and support tradeshows and events (in-person and virtual) aligned with marketing and sales objectives
  • Travel as needed to events and conferences (around 6-10 a year, but also dependent on business needs)
  • Manage and maintain the master conference and events calendar
  • Coordinate the logistics and execution of 30+ tradeshows and conferences annually, including booth selection, staffing coordination, badge registration, internal communications, shipping, and onsite support
  • Plan and execute hosted dinners and receptions tied to select trade shows and conferences, including venue sourcing, logistics, invitations, and RSVP management
  • Develop and manage event-specific execution plans, timelines, and pre- and post-event communications
  • Partner with marketing, sales, creative, and operations teams to support event objectives and ensure smooth execution
  • Track event expenses, process invoices, and support budget monitoring and reconciliation
  • Serve as an operational point of contact for onsite sales teams and internal stakeholders during events
  • Support vendor, sponsor, and exhibitor coordination to ensure consistent branding and a high-quality attendee experience

Requirements

  • Bachelor’s degree in Marketing, Communications, or Business
  • Ability to travel to events is required
  • 5+ years relevant experience required
  • Experience in the software industry a plus
  • Must understand marketing objectives; be team-oriented, organized, and flexible; and possess strong writing skills, interpersonal communication skills, and creative thinking
  • Experience with a marketing automation tool
  • Excellent PC, Internet, Microsoft Office, and database management skills required
  • Planning and events-related skills, including efficiency, organization, and attention to detail required
  • Ability to work both independently and within a busy team environment required
  • Willingness to undertake a wide range of tasks to complete projects on deadline required

Preferred

  • Benefits

Benefits

  • Medical Insurance
  • Life Insurance
  • Dental Insurance
  • Vision Insurance
  • PTO
  • Paid Parental Leave
  • Paid Holidays
  • Short Term Disability
  • Long Term Disability
  • 401K

Jenzabar

Jenzabar is higher education’s trusted advisor, offering technology solutions and services that are tailored to fit the evolving needs of institutions both today and in the future.Collaborating with over 1,300 clients worldwide, we provide scalable software and services, designed to drive performance across campus and throughout the full student lifecycle. Exclusively serving higher education, more colleges and universities selected a Jenzabar student information system over any other SIS during the past six years. For further information, please visit www.jenzabar.com.

Founded in 1998
Boston, Massachusetts, USA
567 employees (44 in marketing)

Traffic Signals

Monthly Visitors
44.9K
Traffic Source Mix
Search
27.3%
Direct
38.8%
Referral
32.6%
Social
0.6%
Paid
0.6%

Headcount Trend

Current headcount: ~567

Marketing Team

Marketing Team Size
29 (5% of company)
Median Career Experience
14.5 years
Median Tenure
7 years

Funding

Total Funding
$60M
Last Raise
Private Equity, 26 years ago