Responsibilities

• Own and evolve One Model’s visual identity across web, campaigns, social, events, sales collateral, and OOH.
• Translate our 2024 brand guidelines into a practical design system, including typography, color, illustration, iconography, data visualization, and layout rules.
• Build and maintain shared design libraries and templates (e.g., in Figma) that enable fast, on-brand execution across the marketing team.
• Serve as the “keeper of the brand” by reviewing high-impact assets before launch and coaching teammates and vendors on brand usage.
• Design end-to-end campaign asset suites: ads, social graphics, eBooks, one-pagers, infographics, event materials, and presentation templates.
• Partner with Content and Product Marketing to turn complex People Analytics concepts into clear, compelling visual stories.
• Support field and event marketing with on-brand booth experiences, signage, handouts, and executive-ready decks.
• Develop reusable visual patterns for recurring programs while leaving room for creative experimentation.
• Collaborate closely with the Director of Growth on website and landing page design, from new high-intent pages to campaign microsites.
• Turn static assets (e.g., infographics, PDFs, data visuals) into elevated interactive experiences such as scrollytelling pages, interactive charts, and lightweight product stories.

Requirements

• 6–9 years of experience in brand/marketing design, ideally in B2B SaaS or complex enterprise products.
• Portfolio shows strong brand systems work, thoughtful typography, and a mix of campaign and web design.
• Experience designing websites and landing pages with an understanding of responsive design, accessibility, and user flows.

Preferred

• exposure to Hubspot, Webflow, Framer, or similar tools is a plus.