Senior Marketing Coordinator, Traffic

Reynoldsburg, OH

$58K/yr – $76K/yrSenior Level2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the end to end traffic and project flow across Adtrax and Smartsheet, balancing timelines, cross functional partners, and store communications.

  • Traffic workflow ownership: plan timelines, track status, and escalate risks to keep on schedule.
  • Cross functional coordination: route copy and assets, and run weekly status meetings with Creative, Production, and Strategy.
  • Logistics and risk management: align floorset, promotions, signage, and direct mail with timing constraints across partners.

Job Description

Responsibilities

  • Open new projects in Adtrax (Traffic Workflow system) and update status daily.
  • Utilize Smartsheet to monitor incoming project requests and track their progress.
  • Collaborate with Production and Creative teams to build timelines for all projects.
  • Oversee project timelines and follow up with designers on due dates.
  • Route all copy, layouts, and content to appropriate partners and communicate changes once reviewed.
  • Review floorset launch calendar and notify stakeholders of scheduling changes, conflicts, and new requests.
  • Review Promotional tools to ensure all offer activity is accounted for store support.
  • Collaborate with Testing team to ensure signage needs are met with the test owners.
  • Troubleshoot projects in jeopardy to expedite completion through collaboration with cross functional partners for resource allocation and timing constraints.
  • Partner with production, brand guide and store communications on in-store communication and logistic tracking in relation to sign packs, advertising, in-store handouts, direct mail, and packaging.
  • Conduct weekly status meetings with Creative, Production, and Strategy partners.
  • Attend meetings with leadership to provide information and collect notes for distribution.
  • Support and shepherd process with all Marketing and other cross-functional partners.
  • Along with Store Signage, support Special Projects including Direct Mail, Bag Stuffers, Coupons, and other miscellaneous projects for printing.
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