Responsibilities

• Collaboration: Partner with Publications, Editorial, Product, Sales, and agency teams to support aligned marketing efforts and campaign execution.
• Agency Coordination: Coordinate with external marketing agency partners on assigned campaigns, ensuring deliverables align with established objectives and timelines.
• Campaign Execution & Product Promotion: Support the development and execution of multi-channel marketing campaigns and targeted promotional initiatives that drive awareness, engagement, and usage of SAE Publications and related products.
• Content & Digital Marketing: Develop and manage marketing content and digital assets across email, web, and social channels to promote publications and research offerings.
• Market Insights & Performance Tracking: Monitor campaign performance and audience engagement data and apply insights to improve messaging, targeting, and overall campaign effectiveness.
• Budget Support: Track campaign budgets and support efficient use of resources within established guidelines.

Requirements

• Bachelor’s degree in marketing, communications, business, or a related field.
• 4 years of experience in marketing, marketing communications, content marketing, or related field.
• Familiarity with peer-reviewed publishing, technical content marketing, or content licensing/subscription models.
• Experience marketing technical publications, research, scholarly content, subscription products, or digital information products preferred.
• Experience supporting multi-channel campaigns, utilizing digital marketing channels, including social media, email marketing, and content marketing.
• Strong writing, editing, and messaging skills.

Preferred

• Proficiency in marketing analytics tools and the ability to interpret data to drive decision-making.
• Preferred experience working within Workfront, Salesforce, Marketo, or related platforms.
• Experience working with B2B and B2C audiences across engineering, academic, research, library, or institutional markets preferred.