Senior Marketing Communications Manager

Responsibilities

• You will support the development and execution of integrated marketing communications plans aligned with the cancer care narrative, business priorities, product launches, demand generation, and sales enablement.
• You will partner with product marketing, sales, commercial, clinical, marketing operations, and cross-functional stakeholders to translate business objectives and customer insights into effective go-to-market programs, integrated campaigns, and customer engagement initiatives.
• You will help develop compelling narratives, messaging, and content and guide activation across digital, social media, public relations, events, congresses, customer and field communications, and other relevant channels while ensuring brand consistency and alignment with business priorities.
• You will assist with tradeshow and congress strategy in partnership with business line and cross-functional stakeholders, including content development, promotions, customer engagement, lead-generation activities, and post-event reporting.
• You will support business line participation in tradeshows and congresses by coordinating assigned marketing communications activities and deliverables.
• You will provide marketing communications support for global and regional initiatives, including coordinating communications activities, sharing best practices, and supporting internal, executive, and customer-facing communications.

Requirements

• You have a bachelor's degree or equivalent experience; an MBA is a plus.
• You bring 7 or more years of relevant marketing communications experience, including experience managing agencies and complex cross-functional programs.
• You have demonstrated experience developing and executing integrated marketing campaigns, go-to-market programs, and product launch communications across multiple channels.
• You combine a strategic mindset with strong execution skills and can manage multiple priorities in a fast-paced, matrixed environment.
• You have strong stakeholder management skills and a proven ability to influence, align, and collaborate across sales, product management, communications, and marketing teams.
• You are an exceptional writer, communicator, and presenter with experience developing differentiated value propositions, messaging, and customer-focused content.
• You are proficient in digital marketing, marketing technologies, and performance analytics.
• Anticipated travel can be at least 25% of the time based on business needs.
• Experience in marketing medical devices, particularly interventional radiology products.

Benefits

• Siemens Healthineers offers a variety of health and wellness benefits to employees. Details regarding our benefits can be found here .
• The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, 401(k) retirement plan. life insurance, long-term and short-term disability insurance, paid parking/public transportation, paid time off, paid sick and safe time.