Own the end-to-end content and messaging engine for member-focused campaigns, turning complex financial topics into clear, compelling narratives and ensuring consistency with brand voice across channels.

• Develop Compelling, Effective Content
• Translate complex financial topics into simple, clear, and engaging messaging that resonates with members and drives action.
• Craft messaging that drives engagement, supports campaign objectives, and delivers measurable business impact.
• Write content tailored to each channel and audience, incorporating SEO and leveraging best practices to maximize reach and impact.
• Continuously refine content based on performance insights, feedback, and best practices.
• Uphold Brand Voice and Editorial Quality
• Champion and apply a consistent brand voice and tone across all content and touchpoints, using both AP style and internal style guide as references.
• Synthesize feedback from multiple stakeholders and edit and refine content, ensuring alignment with best practices, brand voice, and strategic priorities.
• Ensure all copy meets high standards for clarity, accuracy, consistency and quality, including SECU Legal and Compliance standards.
• Support Messaging Strategy, Campaign Development

• BA/BS degree required; preference for communications, marketing, or related field.
• 5+ years of professional copywriting, marketing, or communications experience.
• Experience with marketing project management software (ex: Jira, Workfront, Asana, Monday.com).
• Strong writing, editing, and strategy storytelling skills across multiple channels and formats; proficient in AP Style and SEO best practices.
• Demonstrated experience supporting integrated marketing and advertising campaigns and content strategy.
• Ability to manage multiple projects and deadlines with attention to accuracy, detail, and consistency.
• Collaborative mindset with strong interpersonal and partnership skills.
• Experience working in a highly regulated environment preferred but not required.
• Desire to work in a highly collaborative environment with a passion for mission-driven work grounded in the credit union philosophy of People Helping People ® and working principle of Do the Right Thing.

• Experience with cross-functional collaboration across departments.
• Familiarity with financial services industry communications.

• Hybrid work environment that supports a mix of in-office and remote work
• Equal employment opportunity to all qualified persons regardless of race, color, religion, age, sex, sexual orientation, gender identity, national origin, genetic information, disability, veteran status, or other classification protected by law.