Responsibilities

• Leads PCI’s B2B marketing strategy and execution to support organizational growth, client engagement, recruiting visibility, and brand consistency across all marketing channels and organizational touchpoints.
• Develops and executes strategic marketing plans aligned with PCI’s business objectives, client needs, market opportunities, and leadership priorities.
• Oversees PCI’s Marketing Department, including social media, brand management, content development, client events, and organizational engagement activities, while ensuring leadership-directed initiatives are effectively supported.
• Serves as a strategic marketing partner to senior leadership by providing insight and recommendations related to brand positioning, audience perception, market trends, strategic communications, and organizational priorities.
• Builds scalable marketing processes, operational standards, and workflows while maintaining a player-coach leadership approach that balances strategic leadership with hands-on support of marketing initiatives, communications, events, and departmental operations as business needs require.
• Designs and oversees integrated B2B marketing campaigns, executive communications, presentations, content, and brand initiatives that strengthen PCI’s value proposition, market presence, and relationships with current and prospective clients.
• Partners with senior leadership, Client Success, Market Development, and People Operations to translate organizational priorities into coordinated marketing strategies, campaigns, communications, and engagement initiatives.
• Partners with Client Success and Market Development leadership to support relationship development, sales enablement, strategic account engagement, and value proposition messaging.
• Develops client success stories, testimonials, case studies, and advocacy content that demonstrate PCI’s value, strengthen client relationships, and support B2B growth efforts.

Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, or related field.
• 10+ years of related experience in marketing, communications, brand management, marketing operations, or experiential marketing.
• 4+ years of leadership experience with direct reports.
• Experience leading integrated marketing campaigns, strategic communications, social media initiatives, and brand management efforts.
• Experience developing content strategy, organizational communications, presentations, and audience engagement initiatives across multiple channels.
• Strong understanding of brand positioning, market perception, audience engagement, and organizational storytelling.
• Ability to balance strategic leadership with hands-on execution in a fast-paced environment.
• Exceptional leadership, relationship-building, written, verbal, and presentation communication skills.
• Valid driver’s license, vehicle, and insurance.

Preferred

• Background in B2B client engagement or relationship-based organizations.
• Knowledge of recruitment branding and employer branding.
• Involvement in client events, executive experiences, or experiential marketing initiatives.
• Oversight of creative, content, social media, or marketing support employees.

Benefits

• PCI offers competitive and comprehensive benefits including medical, dental, vision, short-term disability, long-term disability, and voluntary benefits.
• Additional Perks that Go the Extra Mile:
• Annual Discretionary Bonus
• Earned Safe & Sick Time (ESST)
• Paid Maternity & Paternity Leave
• Paid Time Off (PTO) & 8 Paid Holidays
• Donation Matching & Paid Volunteer Time
• 401(k) Match – 100% of your deferrals up to 5%
• Tuition Reimbursement & Student Loan Match Program