Responsibilities

• Strategic Campaign Planning: Develop and lead inventive title-marketing campaigns informed by market insights and consumer trends for forthcoming publications across a diverse list of titles.
• Author Collaboration: Maintaining consistent and supportive contact with authors and agents, to maximize campaign impact, including the development of digital content, timelines, and integration across author social media and related platforms.
• Partner Development: Cultivate relationships with external partners, influencers, and brands to broaden the reach of each title marketing campaign.
• Collaborative Execution: Work closely across departments with editorial, publicity, sales, and creative services (including social media, email marketing, design, copy, media buyers)

Requirements

• 3+ years of full-time professional work experience.
• Demonstrated experience in book marketing or related media (magazines, food, lifestyle).
• A passion for books covering a wide range of categories across cooking, lifestyle, graphic and non-fiction.
• A strategic and creative thinker with a proven track record of developing and executing successful marketing campaigns from initial concept to final execution.
• Exceptional copywriting and communication skills, with the ability to articulate ideas clearly and persuasively to prominent authors and key stakeholders.
• A collaborative, curious, and visually attuned individual with a broad range of interests, attention to detail, and a proactive approach.
• Excellent organizational abilities, including the capacity to manage multiple projects simultaneously in a fast-paced work environment.
• Ability to independently prioritize tasks effectively, and maintain a well-organized and responsive communication flow.
• Proven ability to establish and achieve goals within allocated budgets.
• Proficiency with Microsoft Word, Excel, and Outlook.

Preferred

• An interest in or ability to design assets in Adobe Photoshop or Canva a plus.
• Experience in consumer or brand marketing with the ability to define target audiences, set goals, measure conversion/sales, synthesize metrics/data, and manage budgets is a plus.

Benefits

• Full-time employees are eligible for our comprehensive benefits program.
• Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.