Senior Marketing Artist

Austin, TX (Unknown)

$76K/yr – $129K/yrSenior Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own end-to-end creative development for digital marketing, from concept to deployment across display, video, email, and web.

  • Identify trends, analyze competitor ads, and iterate on art to improve performance.
  • Collaborate with the creative team to maintain art quality and embrace AI tools for faster production.

Job Description

Responsibilities

  • Create new, original creatives guided by team feedback
  • Use existing game art assets to produce marketing materials across channels
  • Identify new market trends and conduct competitive ad analysis
  • Collaborate with the creative team to concept, implement, and iterate on compositions for deployment across digital marketing channels
  • Take an active, hands-on role in developing, maintaining, and refining marketing art
  • Help identify inconsistencies and opportunities for improvement within the creative process
  • Be agile, own projects, and adapt quickly to new demands or changes in direction
  • Stay up-to-date with industry trends and emerging technologies to improve design skills

Requirements

  • Experience in a similar role (2+ years minimum)
  • Understanding and experience working with casual mobile games
  • Advanced knowledge of Adobe Creative Suite (Photoshop, Illustrator, After Effects)
  • Advanced knowledge of design principles such as color theory, typography, visual hierarchy
  • Strong proficiency in motion design with timing and storytelling for video ads
  • Proven expertise in motion graphics and 2D animation for scroll-stopping video ads
  • Solid understanding of UA advertising and mobile gaming trends
  • Experience working on live projects or products
  • Comfort with learning and using AI tools for generative video/animated content
  • Portfolio of recent work demonstrating skill and breadth of experience

Preferred

  • UA/digital marketing knowledge
  • 3D software & Unity knowledge

Benefits

  • Medical, dental, and vision insurance; paid holidays; paid vacation; sick days; parental and compassionate leave; wellbeing programs; and family planning support
Zynga logo

Zynga

4.2 Glassdoor

Zynga was founded in 2007 with the vision that play would become one of the core activities on the Internet. We pioneered social games with the belief that if we could make games simple, accessible and social the world would start playing. We are excited that games have grown to become the second most popular activity by time spent, even surpassing email. But we have a lot of hard work, innovation and growth ahead of us to create a future where social gaming is a daily habit for everyone. Zynga is a global leader in interactive entertainment with a mission to connect the world through games and a wholly-owned label of Take-Two Interactive Software, Inc. With a massive global reach in more than 175 countries and regions, the combined diverse portfolio of popular game franchises has been downloaded more than 5 billion times on mobile, including CSR RacingTM, Dragon CityTM, Empires & PuzzlesTM, FarmVilleTM, Golf RivalTM, Hair ChallengeTM, Harry Potter: Puzzles & SpellsTM, High Heels!TM, Merge Dragons!TM, Merge Magic!TM, Monster LegendsTM, Toon BlastTM, Top ElevenTM, Toy BlastTM, Two DotsTM, Words With FriendsTM and Zynga PokerTM.

Founded in 2007
San Francisco, California, USA
2.7K employees (888 in marketing)
93% recommend to a friend
91% CEO approval

Traffic Signals

Monthly Visitors
3.5M
Traffic Source Mix
Search
19.6%
Direct
45.7%
Referral
10.6%
Social
23.4%
Paid
0.7%

Headcount Trend

Current headcount: ~2.7K

Marketing Team

Marketing Team Size
155 (6% of company)

Funding

Total Funding
$2.5B
Last Raise
$762M
Post IPO Equity, 5 years ago

Funding History

  • Dec 2020
    Post IPO Equity • $762M
  • Jun 2019
    Post IPO Equity • $690M
  • Feb 2011
    Series C • $490M

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