Senior Marketing Account Manager

Richardson, TX (On-site)

$80K/yr – $90K/yrSenior Level3+ years expFull time

Posted 4 weeks ago

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Job Summary

Own and grow a B2B client portfolio by turning business goals into digital marketing roadmaps, coordinating SEO, ads, and development work, and driving renewals and upsells.

  • Own end-to-end client relationships and ensure satisfaction, retention, and service expansion.
  • Translate client objectives into digital strategies and align cross-functional teams to deliver on roadmaps.
  • Spot growth opportunities and lead onboarding, reporting, and quarterly business reviews to drive account value.

Job Description

Responsibilities

  • Own the end-to-end client relationship across a portfolio of client accounts
  • Serve as the primary point of contact, ensuring client satisfaction, retention, and service opportunities
  • Translate business objectives into digital marketing goals and strategic roadmaps
  • Collaborate cross-functionally with SEO, Ads and Development teams
  • Manage website and custom development projects
  • Prepare and present client-facing reports, performance updates, and quarterly business reviews
  • Proactively identify opportunities for account growth and optimization through suggestive upselling of products, tiered packages, and enhancements that drive the client journey
  • Onboarding, goal setting, communication cadence, and client feedback
  • Keep internal teams aligned, accountable, and on target with deliverables
  • Grow client accounts through relationship building and successful service delivery

Requirements

  • 3-5 years of experience in client-facing roles within B2B marketing
  • Manage multiple clients and project concurrently
  • Understanding of key digital marketing services including SEO, Paid Ads, Email Marketing, Social Media Marketing, and Content Creation
  • General understanding of Wordpress
  • General understanding of Project and Account Management Tools (Liquid Planner, Asana, etc)
  • Demonstrated success in managing high-value accounts and complex strategies
  • Deep understanding of SEO fundamentals and how they impact business outcomes
  • Strong project management and communication skills
  • Experience with tools like SEMrush, Hubspot, Sprout Social, Google Analytics, etc.
  • Proven ability to drive client satisfaction, renewals, and upsells

Preferred

  • Familiarity with developing strategic roadmaps and upselling across tiered packages (bonus)
Lead Gear B2B Marketing logo

Lead Gear B2B Marketing

Lead Gear is a results-driven B2B digital marketing and web design company in Dallas, Texas. For more than twenty years we have been partnering with companies to develop websites and digital marketing strategies that generate qualified leads for B2B and local service area companies.We deliver results that move the needle. When you are ready to accelerate the growth of your business, Shift into Lead Gear.

Founded in 2000
Richardson, Texas, USA
15 employees (7 in marketing)

Traffic Signals

Monthly Visitors
1.5K
Traffic Source Mix
Search
35.2%
Direct
38%
Referral
15.1%
Social
8.4%
Paid
1.6%

Headcount Trend

Current headcount: ~15

Marketing Team

Marketing Team Size
6 (40% of company)
Marketing Roles Posted (Last 30 Days)
1