Senior Manager, Paid Media at AdVictory | USA

AdVictory

Senior Manager, Paid Media

USA (On-site)

Salary Not AvailableSenior Level6+ years expFull time

Posted 4 months ago

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Job Summary

Lead digital paid media campaigns for political clients, shaping cross-channel strategy and driving ROI for campaigns across social, search, and programmatic channels.

Own cross-channel campaigns across social, search, and programmatic platforms.
Must-have: Six+ years in digital paid media with political campaigns.
Standout: Experience leading teams and managing multiple budgets.

Job Description

Responsibilities

Craft cross-channel digital advertising strategies in collaboration with clients from every level of the political world, identifying the proper tactics, channels, and audiences for each one.
Launch, optimize, and manage campaigns across multiple platforms, including social, search, and programmatic channels
Oversee and guide junior team members in execution of team strategies by directing priorities, offering feedback, and ensuring alignment on campaign goals
Investigate performance data using our suite of reporting tools to identify opportunities to maximize clients’ ROI
Work closely with publishers to craft custom media plans and build inventorypackages based on campaign needs
Manage a number of budgets (large and small) simultaneously, ensuring spend efficiency across multi-stage programs
Assist with creating compelling ad copy, landing page content, and other advertising creatives

Requirements

Six or more years of experience in digital paid media, including social, search, and programmatic advertising
Experience working in political campaigns or government affairs (required)
Strong leadership skills, with experience in team management and mentoring junior team members
Experience with demand-side platforms (DSPs) such as The Trade Desk, DV360, or similar platforms (required)
Experience with social media platforms, including Google Ads, Meta, and X (formerly Twitter)(required)
Experience with tag management systems generally and conversion tracking specifically (required)
Ability to translate complex data from multiple ad platforms into clear, actionable insights and client-facing reports
Positive, proactive attitude, with a willingness to work occasional evenings or weekends to meet campaign deadlines
Familiarity with web analytics tools such as Google Analytics

Benefits

Flexible, open leave policy and PTO
Comprehensive health benefits (medical, dental, and vision)
Commuter benefits and travel reimbursements (Uber/Lyft paid for late work nights)

AdVictory

AdVictory is an award-winning media buying agency based in Washington, D.C. Since 2015, we’ve been at the forefront of digital strategy, delivering impactful ad campaigns for right-of-center political campaigns, advocacy organizations, and political action committees. We specialize in ad placement, data optimization, audience targeting, and campaign analysis—helping our clients achieve big wins through innovative digital strategies.

Founded in 2015

Washington, District of Columbia, USA

9 employees (4 in marketing)

advictory.com