Senior Manager, Marketing Strategic Insights

Indianapolis, IN (Remote)

$81K/yr – $111K/yrSenior Level5+ years expFull time

Posted 6 weeks ago

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Job Summary

Own end-to-end research that turns mixed-method insights into clear, actionable business recommendations and journey-level improvements across touchpoints.

  • Conduct design, execution and analysis of studies to generate actionable insights that move the business forward.
  • Synthesize quantitative, qualitative and AI-powered data into visuals and narratives for decision-makers.
  • Partner with business owners to map journeys, translate findings, and drive cross-functional action.

Job Description

Responsibilities

  • Conduct Insights Research & Drive Business Outcomes – Lead the design, execution, and analysis of research studies to generate clear, actionable insights and recommendations that drive measurable business outcomes within the area of responsibility.
  • Integrate and analyze quantitative, qualitative, and AI-powered data sources, leverage feedback platforms, and translate complex data into impactful visualizations and compelling stories that inform and influence decision-making.
  • Provide actionable recommendations to business owners, advocate for the audience’s point of view, and lead journey mapping initiatives to ensure a holistic understanding of experiences across relevant touchpoints.
  • Serve as a strategic thought partner to business owners, translating challenges into research requirements and proactively identifying research needs to ensure decisions are grounded in deep human-centered understanding.
  • Translate complex data and analysis into clear, actionable insights for stakeholders at all levels; build trusting relationships, align stakeholders, and drive collaboration across functions by communicating insights and recommendations that inspire action and change.

Requirements

  • Bachelor's Degree
  • Master’s degree in marketing research, Psychology, Decision Science
  • 5 years successful experience in hands-on marketing research and data analysis experience
  • 2 years of leading cross-functional initiatives/teams
  • Travel by air or car when necessary- 1-2x/year

Preferred

  • Preferred Degree: Bachelor’s Degree
  • Preferred Degree: Master’s degree in marketing research, Psychology, Decision Science

Benefits

  • generous paid time off policy
  • medical, dental, retirement benefits, wellness programs, and professional development programs to enhance staff skills
  • further details on our benefits can be found on our careers site at: jobs.cancer.org/benefits
American Cancer Society logo

American Cancer Society

3.5 Glassdoor

The American Cancer Society is a leading cancer-fighting organization with a vision to end cancer as we know it, for everyone. We are the only organization improving the lives of people with cancer and their families through advocacy, research, and patient support, to ensure that everyone has an opportunity to prevent, detect, treat, and survive cancer. Learn more at cancer.org or by calling us at 1-800-227-2345.

Founded in 1913
Atlanta, Georgia, USA
7.9K employees (725 in marketing)
63% recommend to a friend
75% CEO approval

Traffic Signals

Monthly Visitors
3.2M
Monthly Google Ads Budget
$2.5M
Traffic Source Mix
Search
64.9%
Direct
26.8%
Referral
6.3%
Social
1.1%
Paid
0.8%

Headcount Trend

Current headcount: ~7.9K

Marketing Team

Marketing Team Size
682 (9% of company)
Median Career Experience
17 years
Median Tenure
6.8 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$2.7M
Last Raise
$10K
Grant, 8 months ago

Funding History

  • Jul 2025
    Grant • $10K
  • Nov 2024
    Grant • $20K
  • Aug 2024
    Grant • $645K

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