Senior Manager, Marketing

New York, USA (On-site)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive multi-channel integrated marketing for ICE’s Fixed Income and Data Services, shaping messaging and aligning programs with sales, all while tracking measurable outcomes.

  • Own multi-channel programs for Index Solutions and related offerings
  • Must-have: proven product or campaign marketing in financial data or enterprise subscriptions
  • Standout: cross-functional planning with senior stakeholders and data-driven performance tracking

Job Description

Responsibilities

  • Form and deliver multi-channel integrated marketing programs for ICE’s Fixed Income and Data Services business. In particular, the Index Solutions business.
  • Build coherent and impactful messaging that differentiates the proposition, highlights unique capabilities and product and service strengths.
  • Plan, brief and activate a coherent program of paid, owned and earned marketing activities to reach, engage, nurture, convert and or retain targeted customers and market segments.
  • Work with the business to define and produce effective Sales materials such as pitch decks, brochures and factsheets, emails, product notifications and social media posts.
  • Field requests and originate marketing output in line with goals and priorities.
  • Ensure and support process tools, workflows, processes and protocols are followed and maintained including recording of tasks, legal compliance, with frequent updates and open communication.
  • Coordinate and manage multiple tasks, prioritizing based on importance and delivery deadlines.
  • Align with stakeholders to understand key business goals and priorities, and define relevant associated marketing outcomes
  • Track and report marketing activity performance metrics and KPIs, using effective data, visualization and analysis.
  • Continuously learn and develop - Market and customer knowledge, ICE product knowledge and Marketing skills.

Requirements

  • An experienced product or campaign marketer for a financial data, analytics or similar type of organization, selling enterprise subscription-based solutions to institutional financial firms.
  • Credible, conscientious and collaborative - to consult with senior stakeholders and define coherent strategy and plans; Work independently to deliver a diverse range of deliverable formats; Collaborate and coordinate with matrix teams to produce and activate campaigns.
  • Performance-driven, able to understand data, define key metrics and appropriate ROI.
  • Sound judgment in fast-paced, sometimes ambiguous circumstances.
  • Proactive, enthusiastic and entrepreneurial mind-set, constantly learning.
  • College degree in Marketing or related subject, or equivalent professional qualifications.

Benefits

  • healthcare coverage (medical, dental and vision)
  • a 401(k) plan
  • life insurance
  • time off
  • paid leave for qualifying circumstances

Marketing Team

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