Responsibilities

• Lead and execute marketing strategies across federal, defense, and government agency markets
• Develop compelling bid-support content, proposals, case studies, and messaging aligned with government procurement processes
• Build and manage integrated marketing campaigns across digital, web, social, and print channels
• Partner closely with commercial teams to drive lead generation and improve bid success rates
• Analyze campaign performance and optimize marketing effectiveness
• Represent World Kinect at industry events, trade shows, and government forums
• Collaborate with global teams on events, memberships, and partnerships within government and energy associations
• Manage external relationships, including PR agencies and industry organizations
• Oversee marketing budgets related to government initiatives

Requirements

• Proven experience developing and executing B2G (business-to-government) marketing strategies
• Experience supporting bid-driven or procurement-led sales environments
• Strong ability to develop compelling messaging for proposals, campaigns, and government stakeholders
• Experience working cross-functionally with commercial, sales, and leadership teams
• Strong communication and stakeholder management skills, including executive-level interaction
• Ability to manage multiple projects in a fast-paced, global environment

Preferred

• Experience within energy, fuel, commodities, or government contracting sectors
• Familiarity with tools such as HubSpot and Salesforce
• MBA or equivalent experience

Benefits

• Play a key role in a growing, high-impact segment of the business
• Partner directly with senior leaders and commercial teams
• Work in a complex, strategic marketing environment with global exposure
• Help shape how we engage with government and defense customers