Senior Manager, Marketing - Frederick Keys

Frederick, MD (On-site)

$50K/yr – $65K/yrSenior LevelFull time

Posted 1 hr ago

Job Description

Responsibilities

  • Lead the development and execution of a comprehensive editorial and content calendar, in close collaboration with Sales Marketing, across social media, email, web, and digital platforms.
  • Drive creation and distribution of content related to baseball operations, MiLB initiatives, holidays and days of observation, Orioles affiliation, community engagement, podcasts, and league toolkits.
  • Ensure content maximizes reach, engagement, and brand alignment while delivering a consistent, high-quality fan experience.
  • Monitor content and campaign performance using engagement, reach, conversion, ticket sales, and other relevant metrics to continuously improve marketing strategy and execution.
  • Oversee the accuracy, timeliness, and performance of the team website, including news and press releases, media assets and media walls, sponsorship integrations, and campaign and promotional landing pages.
  • Ensure digital platforms adhere to MiLB standards and best practices.
  • Provide oversight of broadcast and production operations to ensure compliance with MiLB standards and best practices across camera operations, radio and live feeds, digital streaming, and web presentation.
  • Lead video strategy and production across both long-form and short-form content, ensuring consistent execution and brand alignment.
  • Oversee the design, production, and execution of all baseball creative and print marketing materials, including schedule magnets, pocket schedules, stadium and concourse signage, game-day programs, flyers, and community and reading program materials.
  • Provide strategic oversight for team creative materials, ensuring consistency, quality, and timely delivery.

Benefits

  • Competitive health, dental, and vision coverage, HSA and FSA accounts, life and disability insurance, fertility and family planning benefits, and employee assistance and discount programs
  • 11 paid federal holidays and flexible unlimited time off (UTO)
  • Generous 401(k) matching with immediate vesting
  • Flexible career paths – our career tracks provide advancement, mobility, and flexibility as you continue to grow with us
  • A healthy environment where we value unique experiences, and care about everything that makes you, you.
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Attain Sports

Attain Sports brings a community-focused, values-driven, and player-centric approach to connect diverse groups and create impact through the power of sports. The company was formed in 2021 and presents an affordable, family-friendly sports and entertainment portfolio that brings a commitment to community engagement, customer service, innovation, and the professional growth and development of its family of athletes and employees.Attain Sports owns and manages four baseball teams: the Baltimore Orioles Double-A affiliate Chesapeake Baysox, Baltimore Orioles High-A affiliate Aberdeen IronBirds, the MLB Draft League Frederick Keys, and the Atlantic League Professional Baseball Club Spire City Ghost Hounds. Additionally, Attain Sports is an owner of the United Soccer League (USL) Championship Club Loudoun United FC.

Founded in 2021
10 employees (3 in marketing)

Salaries

Posted range

$50K/yr – $65K/yr

Taken straight from the job posting.

See all Attain Sports salaries

Marketing Team

Marketing Team Size
2 (20% of company)
Median Tenure
1.1 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
1.1K
Traffic Source Mix
Search
33.3%
Direct
41.5%
Referral
12.3%
Social
10.1%
Paid
1.7%

Headcount Trend

Current headcount: ~10
Attain Sports logo

Senior Manager, Marketing - Frederick Keys

Attain Sports · Frederick, MD · On-site