Senior Manager, Digital Communications

District of Columbia, USA (Unknown)

$89K/yr – $111K/yrSenior Level7+ years exp

Posted 3 days ago

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Job Summary

Own the design and execution of GMF's institutional digital communications, drive audience growth and engagement, and lead analytics and cross-channel strategy across social, web, and newsletters.

  • Define and track KPIs and dashboards
  • Advise leadership on digital strategy and executive visibility

Job Description

Responsibilities

  • Develop and implement GMF's institution-wide digital communications strategy.
  • Establish audience growth, engagement, and performance goals aligned with organizational priorities.
  • Serve as the primary advisor to Communications leadership and program teams on digital communications strategy, audience engagement, and industry best practices.
  • Consult on communications plans for major institutional initiatives, publications, partnerships, campaigns, and events.
  • Evaluate emerging technologies, platforms, and AI-enabled tools to strengthen digital communications capabilities and organizational effectiveness.
  • Lead digital planning and support for major organizational priorities and flagship initiatives.
  • Oversee GMF's digital ecosystem, including social media channels, website, newsletters, and emerging digital platforms.
  • Develop platform-specific strategies that strengthen GMF's thought leadership, visibility, and institutional impact.
  • Lead executive visibility efforts and support audience engagement by senior leadership.
  • Direct subscriber growth, audience development, and community engagement initiatives.

Requirements

  • Bachelor's degree in Communications, Marketing, Journalism, Public Affairs, International Relations, Public Policy, or related fields.
  • 7-10 years of experience in digital communications, social media strategy, digital marketing, journalism, public affairs, or a related field.
  • Demonstrated experience developing and executing multi-channel digital communications strategies and campaigns.
  • Experience managing staff, vendors, consultants, and cross-functional projects.
  • Strong understanding of social media platforms, audience development, digital analytics, website management, SEO, and content distribution strategies.
  • Experience translating analytics and audience insights into strategic recommendations.
  • Exceptional writing, editing, project management, and stakeholder engagement skills.
  • Strong attention to detail and ability to manage multiple priorities in a fast-paced environment.
  • Interest in international affairs, democracy, public policy, and transatlantic relations preferred.

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