Responsibilities

• Own the RCM beat and its content roadmap within the broader editorial strategy, serving as this beat's primary owner.
• Flex into adjacent solution areas, such as Value-Based Care and Payer, Interoperability, and Patient Experience, as needed, developing working fluency quickly enough to produce credible, well-informed content on short notice.
• Develop deep fluency in athenahealth's RCM solutions, customer needs, market context, and go-to-market priorities; become the content team's trusted RCM subject-matter owner.
• Write athenahealth’s RCM content, with a primary focus on high-quality blogs and eBooks that support audiences across the funnel.
• Conduct interviews, review data, and perform research to develop accurate, useful, and compelling content grounded in genuine subject-matter depth, across RCM and adjacent domains as assigned.
• Tailor content approach and voice for a variety of audiences and specialties, including Specialties, Enterprise, Small Group, and Group segments.
• Serve as a content consultant for related landing pages, emails, and webinars, helping partners maintain narrative consistency and editorial quality.
• Create clear, well-scoped briefs for freelance writers when additional support is needed, and review their work for accuracy, quality, and alignment.
• Coordinate stakeholder review and approval cycles across a highly matrixed, cross-functional organization, track feedback and decisions, and keep partners informed of content status and next steps.
• Partner with Product and Portfolio Marketing, Brand, and Integrated Marketing to connect content with messaging, campaigns, and go-to-market initiatives across RCM and adjacent solution areas.

Requirements

• 8-10 years of experience in content marketing, editorial, journalism, or professional writing roles, including substantial experience creating long-form B2B content.
• Healthcare industry experience required; direct experience with RCM strongly preferred. Familiarity with Value-Based Care and Payer, Interoperability, or Patient Experience is a plus.
• Demonstrated success operating in a highly cross-functional, stakeholder-heavy, matrixed organization, coordinating input and approvals across multiple teams without direct authority.
• Exceptional writing and editing skills, with the ability to turn complex, technical, or regulated subject matter into polished, accessible content.
• A strong portfolio that includes long-form business content such as blogs, eBooks, guides, reports, or case studies.
• Demonstrated ability to develop genuine subject-matter expertise quickly across more than one domain, and to build productive relationships with internal experts and cross-functional partners.
• Proven ability to flex tone, depth, and format for different audiences and specialties (e.g., Enterprise vs. Small Group, general vs. specialty-specific).
• Working knowledge of SEO and AI search optimization practices and how they inform content planning and execution.
• Strong judgment, organization, and stakeholder communication skills.
• Ability to work independently, manage competing priorities, and produce high-quality work in a changing environment.

Preferred

• Familiarity with Value-Based Care and Payer, Interoperability, or Patient Experience is a plus.

Benefits

• Along with health and financial benefits, athenistas enjoy perks specific to each location, including commuter support, employee assistance programs, tuition assistance, employee resource groups, and collaborative workspaces — some offices even welcome dogs.
• We also encourage a better work-life balance for athenistas with our flexibility. While we know in-office collaboration is critical to our vision, we recognize that not all work needs to be done within an office environment, full-time. With consistent communication and digital collaboration tools, athenahealth enables employees to find a balance that feels fulfilling and productive for each individual situation.
• In addition to our traditional benefits and perks, we sponsor events throughout the year, including book clubs, external speakers, and hackathons. We provide athenistas with a company culture based on learning, the support of an engaged team, and an inclusive environment where all employees are valued.