Senior Manager, Content Marketing at Disney Theatrical Group | New York City, NY | $104K/yr – $134K/yr

Disney Theatrical Group

Senior Manager, Content Marketing

New York City, NY (Hybrid)

$104K/yr – $134K/yrSenior Level7+ years expFull time

Posted 1 month ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the creative direction and end-to-end production for a high-visibility content program, translating brand and audience insights into cohesive narratives and cross-channel delivery.

Creative Strategy & Roadmaps: Own bold concepts and translate insights into actionable plans across formats.
Production & Partnerships: Oversee budgets, timelines, and external vendors with cross-functional partners.
Governance & Storytelling: Enforce brand guidelines and ensure consistent storytelling across touchpoints.

Job Description

Responsibilities

Develop bold, original creative strategy and concepts for content initiatives.
Translate brand values and audience insights into compelling narratives and actionable plans that guide execution.
Partner with internal stakeholders and external agencies to support and coordinate creative execution across media formats, ensuring content is cohesive and strategically integrated.
Serve as a strategic liaison between creative development and business objectives.
Lead the team responsible for owned social channels and influencer efforts.
Build, maintain and enforce comprehensive policies and guidelines that ensure brand integrity and protect intellectual property across all platforms.
In partnership with Manager, Social Media develop editorial calendars, content roadmaps and distribution plans for all channels.
Ensure cohesive storytelling and brand alignment across all touchpoints.
Own end-to-end production of high-profile projects, ensuring timely delivery, budget adherence, and alignment with brand standards.
Manage workflows for video shoots, including pre-production planning, scheduling, and post-production review.

Disney Theatrical Group

DISNEY THEATRICAL GROUP (DTG) operates under the direction of Thomas Schumacher and is among the world’s most successful commercial theatre enterprises, bringing live entertainment events to a global annual audience of more than 19 million people in more than 50 countries.

Founded in 1994

New York, New York, USA

612 employees (293 in marketing)

www.disneyonbroadway.com