Senior Manager, Brand Insights (Commercial Market Research)

Princeton, NJ (Hybrid)

$150K/yr – $224K/yrSenior Level7+ years expFull time

Posted 1 day ago

Job Summary

Own end to end market research and analytics across brands, leading design, delivery, and interpretation of primary and secondary studies, vendor management, forecasting inputs, and executive-facing insights.

  • Own end-to-end research design and insights generation across brands
  • Lead cross-functional analytics and communications to executives

Job Description

Responsibilities

  • Be a strategic partner to the commercial teams to lead the design and delivery of high quality, applicable business insights by conducting market research projects to support pipeline, prelaunch, and inline products.
  • Oversee and deliver independently, qualitative and quantitative primary market research while identifying innovating approaches to help shape insight generation
  • Partner cross-functionally on different strategic and analytical projects to help drive optimal business decisions.
  • Lead the design and delivery of cross-functional secondary analytics reports including leadership KPI dashboards for monitoring market and brand performance.
  • Lead in-depth situation analyses and SWOT (strengths, weaknesses, opportunities, and threats) of relevant disease areas to support the annual brand planning process.
  • Lead strategic insights workshops to convert data from primary or secondary market research projects to insights and to uncover Key Business Questions (KBQs) for each brand.
  • Manage the contracted vendor and contribute to and lead the development of important insights.
  • Partner in annual forecasting cycle working with forecasting team by incorporating demand study or other market research findings
  • Create and manage budgets for the brands.
  • Comfortable working in a dynamic, independent, and fast-paced environment.

Requirements

  • 7 years of pharmaceutical/biotech commercial experience preferred with at least 3-4 years in a primary and/or secondary market research or consulting position.
  • Experience working with secondary market research data, including prescription data, patient-level data, sales data, and payer data.
  • Have a record of accomplishment of working in high performing teams that deliver exceptional results.
  • Have strong analytical, project management, fiscal management and decision-making skills.
  • Have a positive attitude and be adaptable to a dynamic type of environment without losing focus on business goals.
  • Proven experience and expertise integrating primary and secondary data into synthesized information and insights.
  • Exceptional oral and written communication skills and well versed in Microsoft Office applications.
  • Ability to interface with Executive Leadership with confidence and subject matter expertise.

Preferred

  • Broad knowledge of qualitative and quantitative market research tools and techniques in pharma.
  • Bachelor’s degree or Post-graduate degree (Master’s/Ph.D.) in quantitative field highly desired (Public Health, Statistics, Management Science, Operations Research, Engineering, Accounting, Business, Marketing, Economics etc.)

Benefits

  • Company benefits: Comprehensive medical, dental, vision, prescription drug coverage, company provided basic life, accidental death & dismemberment, short-term and long-term disability insurance, tuition reimbursement, student loan assistance, a generous 401(k) match, flexible time off, paid holidays, and paid leave programs as well as other company provided benefits.
Otsuka Pharmaceutical Co., Ltd. logo

Otsuka Pharmaceutical Co., Ltd.

2-9, Kanda-Tsukasamachi, Chiyoda-ku, Tokyo 101-8535, Japan

Chiyoda, Tokyo, Japan
892 employees (45 in marketing)

Salaries

Posted range

$150K/yr – $224K/yr

Taken straight from the job posting.

See all Otsuka Pharmaceutical Co., Ltd. salaries

Marketing Team

Marketing Team Size
45 (5% of company)
Marketing Roles Posted (Last 30 Days)
6

Traffic Signals

Monthly Visitors
1.1M
Traffic Source Mix
Search
78.6%
Direct
16%
Referral
4%
Social
0.6%
Paid
0.7%

Headcount Trend

Current headcount: ~894

Recent News

Otsuka Pharmaceutical Co., Ltd. logo

Senior Manager, Brand Insights (Commercial Market Research)

Otsuka Pharmaceutical Co., Ltd. · Princeton, NJ · Hybrid