Responsibilities

• Develop integrated brand campaign strategies, partnership plans, and cultural marketing opportunities that support commercial priorities and strengthen the Mint Mobile brand.
• Translate brand strategy into breakthrough campaign ideas, creative strategies, and inspiring creative briefs that guide internal creative teams and agency partners in developing memorable campaigns.
• Serve as the primary relationship manager for external creative agencies and strategic partners, providing strategic direction from brief through execution while ensuring alignment with brand strategy and business objectives .
• Lead cross-functional campaign orchestration by partnering with Brand, PR, Social, Creative, Ecommerce , and Media teams to deliver integrated launches, partnerships, and brand moments on time and within budget.
• Work with analytics and marketing operations to track and measure strategic objectives and evaluate marketing performance
• Also responsible for other duties/projects as assigned by business management as needed

Requirements

• Bachelor's Degree and 7 years of related work experience OR a combination of education and experience deemed equivalent (Required)
• At least 18 years of age
• Legally authorized to work in the United States
• Brand Management (Required)
• Campaign Management (Required)
• Cross-Functional Leadership (Required)
• Customer Insights (Required)
• Data Analysis (Required)
• Integrated Marketing (Required)
• Marketing Analytics (Required)

Preferred

• 7-10 years Marketing experience in authoring and executing national integrated marketing plans with recognized B2C brands (Preferred)
• 2-4 years Delivering omni/multi-channel integrated campaigns at scale and leveraging data and digital in execution. (Preferred)

Benefits

• The description paragraph lists benefits: medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile’s amazing benefits, check out www.t-mobilebenefits.com .