Unity Technologies

Senior GTM Operations Manager

Florida, NY (Remote)

$116K/yr – $173K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the GTM handoff and tech stack, turning lead routing, enrichment, and SLA governance into reliable funnel flow from marketing to sales.

  • Handoff ownership: routing, dedup, enrichment, and scalable workflows across leads and contacts.
  • GTM tech steward: LeanData, MadKudu, ZoomInfo, Clay, dedupe tooling, and Qualified.com flows in email and live chat.
  • Cross-functional governance: partner with IT, BDRs, sales, enablement, and MOps to maintain Eloqua-to-Sales handoff and dashboard visibility.

Job Description

  • Own end-to-end marketing-to-sales handoff: lead routing logic, assignment rules, deduplication, SLA governance, and scalable enrichment and augmentation workflows across the lead and contact objects.
  • Administer and optimize GTM platforms including LeanData, MadKudu, ZoomInfo, Clay, and deduplication tooling; own Qualified.com across email and live chat channels, including conversation flows, routing logic, and AI agent configuration.
  • Partner with IT on Salesforce requirements for the lead and contact objects; build and own reporting dashboards, lead visibility widgets, and funnel analytics covering enrichment rates, routing SLA compliance, and tool adoption.
  • Collaborate with BDR leadership, sales teams, sales enablement, and Marketing Operations to drive tool adoption, ensure process adherence, and maintain a seamless handoff from Eloqua into the sales funnel.
  • Develop and maintain operational documentation, process playbooks, and governance standards; lead change management for new tool launches and system updates.

Unity Technologies

Established with a commitment to excellence, Unity Technologies is determined to be at the forefront of the IT industry, providing innovative SAP services and cutting-edge software development solutions. With a passion for technology and a client-centric approach, we aim to become a recognized leader in the field.We have a team of industry experts with over 10 years of experience in diverse sectors. We are committed to delivering unparalleled value to our clients through:Strategic SAP Services: Leveraging the power of SAP, we offer comprehensive services including implementation, consulting, and support to optimize your business processes.Cutting-edge Software Development: Our dedicated team excels in crafting custom software solutions that harness the latest technologies, ensuring your digital transformation journey is both seamless and impactful.Client-Centric Excellence: At Unity Technologies, your business objectives are our top priority. We believe in forging lasting partnerships by understanding your unique needs and delivering tailored solutions.Continuous Innovation: We stay ahead of the curve by embracing emerging technologies, enabling us to provide solutions that not only meet current requirements but also anticipate future trends.Unity Technology is more than a service provider; we are your strategic partner on the path to technological advancement. Together, let's shape the future of IT.

Karāchi, Sindh, PAK
11 employees (1 in marketing)