Senior Go-to-Market Marketing Manager, Americas (IAM) at Thales | Austin, TX | $122K/yr – $218K/yr

Thales

Senior Go-to-Market Marketing Manager, Americas (IAM)

Austin, TX (Hybrid)

$122K/yr – $218K/yrSenior Level5+ years expFull time

Posted 5 weeks ago

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Job Summary

Own end-to-end GTM and pipeline outcomes for the US Americas region by turning global campaigns into account-driven programs, partnering with sales, and driving growth plays with a focus on revenue impact.

GTM & pipeline ownership: translate global campaigns into priority-account programs and own marketing contribution to pipeline.
Cross-functional orchestration: align product marketing, digital, BDRs, sales, and partners to deliver pipeline results.
Opportunity focus: identify upsell, cross-sell, and advocacy moments at the account level and recommend where to invest for revenue impact.

Job Description

Responsibilities

GTM strategy & execution
Define and drive go-to-market plans aligned to Americas business priorities (incl. BFSI)
Translate global campaigns into focused, account-driven programs
Pipeline ownership
Own marketing contribution to pipeline (creation, acceleration, conversion)
Ensure strong funnel performance and coverage across priority accounts
Sales partnership
Act as a day-to-day partner to sales leadership and account teams
Co-define target accounts, growth plays, and pipeline priorities
Bring clear recommendations on where to invest to drive revenue

Requirements

Bachelor’s degree in Business or Marketing or another related field of study or equivalent work experience
5- 8 years in B2B marketing, ideally cybersecurity / SaaS
Strong experience in go-to-market strategy and execution
Proven track record of driving pipeline and business impact
Experience working directly with sales leadership
Commercial mindset with focus on outcomes (not activity)
Ability to operate across a global, matrix organization
Understanding Field & Channel Market scope
Applicants must be legally authorized to work in the United States for any employer at the time of hire. This position is not eligible for visa sponsorship or for assuming sponsorship of an employment visa now or in the future.

Preferred

- Understanding Field & Channel Market scope
- Experience working directly with sales leadership
- Commercial mindset with focus on outcomes (not activity) (in Minimum Requirement)

Benefits

Thales provides an extensive benefits program for all full-time employees working 30 or more hours per week and their eligible dependents, including the following:
Elective Health, Dental, Vision, FSA/HSA, Voluntary Life and AD&D, Whole Group Life w/LTC, Critical Illness, Hospital Indemnity, Accident Insurance, Legal Plan, Identity Theft, and Pet Insurance
Retirement Savings Plan after 30 days of employment with a company contribution and a match, and with no vesting period
Company paid holidays and Paid Time Off
Company provided Life Insurance, AD&D, Disability, Employee Assistance Plan, and Well-being Program

Thales

Thales (Euronext Paris: HO) is a global leader in advanced technologies for the Defence, Aerospace, and Cyber & Digital sectors. Its portfolio of innovative products and services addresses several major challenges: sovereignty, security, sustainability and inclusion.The Group invests more than €4 billion per year in Research & Development in key areas, particularly for critical environments, such as Artificial Intelligence, cybersecurity, quantum and cloud technologies. Thales has more than 83,000 employees in 68 countries. In 2024, the Group generated sales of €20.6 billion.

Meudon, Île-de-France, FRA

63K employees (2,961 in marketing)

www.thalesgroup.com