Responsibilities

• Shape and evolve strong, distinctive brand strategy grounded in insight, culture, and performance
• Lead multi‑market brand planning and integrated marketing campaigns across digital, e‑commerce, PR, partnerships, activations, and experiential
• Bring Westholme’s story to life through premium storytelling that connects provenance, nature, and modern culinary culture
• Partner closely with sales and customer marketing teams to translate brand ambition into commercial outcomes in key strategic markets
• Lead with confidence and care - coaching, developing, and inspiring high‑performing teams
• Representing Westholme authentically with chefs, media, cultural partners, and senior stakeholders

Requirements

• You’re a senior brand leader who moves comfortably between big-picture vision and hands-on execution. You’ll bring:
• Proven experience building premium or luxury brands , ideally within food, beverage, lifestyle, or adjacent categories
• Strong global or multi‑market experience, working across countries, cultures, and time zones
• A track record in brand planning, integrated campaigns, digital and e‑commerce performance
• Deep curiosity about food, popular culture, design, and storytelling , with a pulse on what’s next
• Commercial acumen and confidence partnering with sales and cross‑functional leaders
• A curious, learner mindset , with high personal accountability and a commitment to continual improvement
• A leadership style grounded in empathy, clarity, and collaboration

Preferences

Benefits

• Help shape the future of a globally admired, nature‑led luxury food brand
• Work with passionate people across marketing, sales, culinary, and creative disciplines
• Operate on a genuinely global stage with trust, create, and space to lead
• Be part of a business deeply connected to land, craft, and long‑term stewardship