:strip_icc()/i.s3.glbimg.com/v1/AUTH_63b422c2caee4269b8b34177e8876b93/internal_photos/bs/2025/T/l/oPO5p3TOmx4N4K6ECeow/foto15emp-301-columbia-b8.jpg)
Field Marketing Manager
Omnicell
Milpitas, CA (Remote)
$85K/yr - $98K/yrIn-houseFull-timeMid level3+ years exp.
2 days ago
Senior Field Marketing Specialist - 2 Positions in these locations: North Carolina or South Carolina, and Texas
USA (Hybrid)
Salary Not AvailableSenior Level5+ years expFull time
Posted 5 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive brand growth through fishing-community events, B2B outreach, and influencer partnerships within Columbia’s wholesale channel.
- Own events, partnerships, and content activations to expand reach.
- Must-have: 5–8 years in marketing/sales with quotas and high-volume account management.
- Standout: Cross-functional collaboration with Marketing, Merchants, and Sales to hit KPIs.
Job Description
Responsibilities
- Organize and execute in-store and off-site events that engage local fishing communities, nonprofits, and business partners.
- Conduct business-to-business outreach to build relationships that increase PFG within our wholesale channels to drive brand awareness.
- Collaborate with fishing wholesale accounts to support marketing campaigns, product launches, and seasonal promotions.
- Maintain feedback loop with sales leads to identify trends and surface new account opportunities.
- Coordinate product seeding, social collaborations, and content activations to expand brand reach.
- Identify and manage partnerships with fishing influencers, athletes, and outdoor personalities.
- Create and manage social content that highlights influencers, events, products, partnerships, and community.
- Align content strategy with seasonal marketing plans and brand guidelines.
- Support performance marketing efforts across email, social, and digital platforms.
- Use analytics and segmentation to optimize campaign performance and generate qualified leads.
- Work closely with Marketing, Merchants and Sales teams to ensure alignment with business KPIs.
- Continuously test and refine marketing tactics to improve account sell-thru.
Requirements
- Bachelor’s degree in marketing, Business and/or Finance
- Typically required 5-8 years of professional experience and strong competency with the application tools, systems and process to accomplish the job.
- Minimum of 3-5 years as an individual contributor to hit quotas in sales and account management.
- Proven ability to achieve quotas and forecast accurately.
- Extensive experience with high volume account management, various size groups, high touch customer service and ability to adapt to customers as needed.
- High level of comfort and experience using LinkedIn and proven ability to network, attract, build and maintain strong business relationships.
- Strong interpersonal, communication and presentation skills
Benefits
- This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.
- Our benefit programs contribute to overall employee well-being by aligning those programs with the fundamental elements of well-being: physical, social/emotional, financial, career and community.
- Benefits that can protect your family’s financial future and help you save money through our 401k plan plus a generous company match.
- Columbia offers medical, dental, vision, life Insurance, disability, flexible spending accounts, health savings account, and an assortment of voluntary benefit offerings (accident, critical illness, hospital indemnity, and legal services).
- In addition, Columbia offers EAP + which is free and confidential 24/7/365 counseling services.
- We have extensive wellness benefits, employee discounts and a generous time off program available.
Columbia Sportswear Company
Based in Portland, Oregon, Columbia Sportswear Company (NASDAQ: COLM) is a global outdoor brand that crafts active lifestyle gear fortified with industry-leading technologies and tested in our backyard. Our apparel, footwear, and accessories reflect our Pacific Northwest heritage and indomitable spirit. Over the last 80 years, Columbia and our family of brands, Sorel, prAna, and Mountain Hardwear, have grown to over 10,000 employees and proudly sell products in over 100 countries. At Columbia, we're as passionate about the outdoors as you are. And while our gear is available around the world, we're proud to be based in the Pacific Northwest where the lush forests, snow-covered mountains, rugged coastline, and wide-open spaces serve as our playground. This is where we hike, fish, hunt, camp, climb, shred, paddle, golf, run, and just enjoy the fresh air with friends. We hope to see you out there.Columbia Sportswear Company (the “Company”) is now using LinkedIn's AI Assistant technology as part of our recruiting process (see LinkedIn’s terms and conditions). This innovative tool helps enhance efficiency, improve candidate matching and streamline the recruitment process. However, to ensure fairness, a member of the Company’s recruiting team will be involved in every step of the recruiting process. By proceeding with my application, I acknowledge I have read and understand my personal information is processed in accordance with the Company's Applicant & Employee Privacy Notice. LinkedIn Terms & Conditions: https://www.linkedin.com/legal/jobs-terms-conditionsCSC Applicant & Employee Privacy Notice: https://www.columbiasportswearcompany.com/privacy-policy
Founded in 1994
Portland, Oregon, USA
7.7K employees (791 in marketing)
Traffic Signals
Monthly Visitors
11.9K
Traffic Source Mix
Search
35.2%
Direct
46.7%
Referral
9.4%
Social
7.4%
Paid
1.2%
Headcount Trend
Current headcount: ~7.7K
Marketing Team
Marketing Team Size
520 (7% of company)
Median Career Experience
15 years
Median Tenure
5.6 years
Marketing Roles Posted (Last 30 Days)
1
People
Marketing Leadership
Matt Sutton
Senior Vice President, Head of Marketing
At the company for 1 year 11 months
Matt Merriman
VP, Brand Development, Global Partnerships and Licensing
At the company for 16 years
Thomas Miller
Vice President Marketing Operations
At the company for 35 years 8 months
Corey Gray
Head of Product Marketing
At the company for 5 years 11 months
