Senior Field ABM & Events Manager

New York City, NY (Hybrid)

$140K/yr – $180K/yrSenior Level7+ years expFull time

Posted 17 hrs ago

Job Summary

Own and shape the field ABM program strategy and end-to-end execution across executive engagement, 1:1 ABM plays, and cross-functional collaboration to drive pipeline growth and revenue.

  • Define go-to-market strategy for field programs
  • Execute high-impact field programs and ABM activities
  • Partner with executives to shape deal strategy

Job Description

Responsibilities

  • Design the strategy: Define the go-to-market strategy for field programs: what we do, where we show up, and how we win in this market
  • Own end to end execution: Develop programs from scratch, execute flawlessly, and create meaningful engagement opportunities with leaders that drive pipeline growth and revenue.
  • Drive cross-functional collaboration: You'll partner directly with ADs, and FDLEs (Forward-Deployed Legal Engineers) to run high-impact field programs across segments and execute 1:1 ABM plays for our most strategic accounts.
  • Build the programming: Design 1:1, 1:few, and 1:many field marketing experiences (conferences, client workshops, executive dinners, etc) that align to active opportunities and target accounts.
  • Partner and collaborate with executives: Drive executive Partner with senior executives, including C-Suite, Advisory Board, and Partners, to understand account dynamics, GTM strategy, and programming gaps — actively shaping deal strategy, not just executing events
  • Identify new opportunities: Drive both strategy and execution: identify existing and net-new conferences, owned events, and field tactics that reach legal leaders most effectively, then run point from creative brainstorming through post-event follow-up
  • Deliver results: Own outcomes across executive access, account penetration, opportunity acceleration, and pipeline growth

Requirements

  • 5-7+ years of experience in field, events, or ABM marketing
  • A track record of building an events strategy vs. simply managing an established calendar
  • Creative and strategic thinking, you can turn a vague idea or goal into a concrete, compelling plan and see it through to execution
  • Exceptional executive presences. You have the confidence to engage senior leaders as a peer, not just a planner, and you build credibility fast.
  • Strong ownership of programming, where to prioritize, how to move projects forward, and work quickly

Preferred

  • Familiarity with AI, legal technology, regulation and policy, or another complex enterprise category
  • An established network across vendors, production, and other teams to help execute events.
  • Managed an events program for a fast-paced, growing enterprise business

Benefits

  • Benefits: 401(k) with employer match; health, dental, and vision coverage; unlimited paid time off; free lunch in the office daily; and an employee referral bonus program.
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Norm Ai

The leading Legal & Compliance AI, deployed across many of the largest institutions in the world.

Founded in 2023
Brooklyn, New York, USA
143 employees (5 in marketing)

Salaries

Posted range

$140K/yr – $180K/yr

Taken straight from the job posting.

See all Norm Ai salaries

Marketing Team

Marketing Team Size
3 (2% of company)
Median Career Experience
10 years
Median Tenure
1.1 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$136.1M
Last Raise
$50M
Private Equity, 4 months ago

Funding History

  • Nov 2025
    Private Equity • $50M
  • Mar 2025
    Series A • $48M
  • Jun 2024
    Series A • $27M

Traffic Signals

Monthly Visitors
19.3K
Traffic Source Mix
Search
33.4%
Direct
55%
Referral
7.4%
Social
2.6%
Paid
1.6%

Headcount Trend

Current headcount: ~149

Recent News

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Senior Field ABM & Events Manager

Norm Ai · New York City, NY · Hybrid