Senior DTC Media Buyer (Worldwide)

USA (Remote)

$2K/mo – $5K/moSenior LevelPart time

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Own Meta ads with end-to-end ownership of a DTC subscription brand, tying hard metrics to creative decisions and spend efficiency.

Own and optimize campaigns, budgets, and bidding across 30/60/90 day windows to meet rebill and payback targets.
Bridge data to creative decisions with clear weekly reporting and actionable recommendations for the creative team.
Identify and scale winning creatives while pruning underperformers to protect LTV to CAC economics.

Responsibilities: Meta Ads Manager ownership, campaign structure, budget allocation, launch execution, and daily optimization.
Responsibilities: Collaborate with ad launcher to ensure every creative goes live correctly and on time.
Responsibilities: Scale winning creatives fast and cut losers faster without letting spend bleed on underperformers.
Responsibilities: Manage daily budget allocation across campaigns and ensure spend is always flowing to highest performing creatives.
Responsibilities: Shadow and absorb account history from our co-founder during transition and take full ownership without losing momentum.
Responsibilities: Understand and operate based on LTV to CAC economics, not just first order ROAS.
Responsibilities: Set and adjust target ROAS based on rebill rate, cohort LTV, and payback period targets.
Requirements: Non-Negotiable.
Requirements: Proven senior media buying experience on Meta at a DTC subscription brand. If you have not run paid for a subscription business you do not understand the economics this role requires.
Requirements: Has personally managed multiple millions in monthly Meta ad spend. You need to be able to prove this with specific numbers.
Nice-to-have: Experience with AppLovin, TikTok Ads, or Google Ads in addition to Meta.