Senior Director Retail Marketing

Los Angeles, CA (On-site)

$175K/yr – $190K/yrSenior LevelFull time

Posted 4 months ago

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Job Summary

Drive wholesale and retail marketing leadership for SKIMS, unifying brand storytelling across physical and digital retail and global expansion.

  • Must-have: 10+ years in retail/wholesale marketing with fashion or consumer brands.
  • Standout: Proven cross-functional leadership, budget management, and agency/vendor collaboration.
  • Standout: Experience launching store openings, regional expansion, and integrated campaigns.

Job Description

Responsibilities

  • Build and maintain strong relationships with key wholesale and franchise partners to maximize brand presence, commercial success, and global expansion
  • Collaborate with commercial teams to develop account-specific marketing plans, promotions, and product launches
  • Oversee wholesale and franchise marketing activities (digital and physical), ensuring alignment with brand standards
  • Build, mentor, and lead a high-performing team
  • Collaborate cross-functionally with commercial, creative, and wider brand teams
  • Manage external agencies, vendors, and partners as needed
  • Ensure consistent brand storytelling and customer experience
  • Provide strategic leadership and execution of retail and wholesale marketing programs
  • Lead development and execution of integrated marketing strategies across physical and digital retail environments

Requirements

  • 10+ years of experience in retail marketing, experiential marketing, or wholesale marketing, preferably within fashion, lifestyle, or consumer brands.
  • Proven experience leading strategy for and execution of retail and wholesale marketing including but not limited to store openings, regional expansion, physical activations, and digital messaging
  • Strong leadership, communication, and stakeholder management skills
  • Experience managing budgets, agencies, and cross-functional teams
  • Highly strategic with the ability to also execute in a fast-paced, high-growth environment.

    Benefits

    • Up to 100% Company Paid Healthcare (medical, dental, vision)
    • Kind Body Fertility Benefits
    • 401(k) savings plan with up to 4% match
    • Unlimited PTO
    • Full Access to LinkedIn learning
    • Employee Discounts
    • Free weekly catered lunch at HQ – M/T/W/Th
    • Dog-Friendly office on a Thursday and Friday
    • Free Swag Giveaways
    • Annual Holiday Party
    • Annual Summer Party
    • Invitations to pop-ups and other company events
    • Complimentary daily office snacks and beverages
    SKIMS logo

    SKIMS

    4.1 Glassdoor

    SKIMS is a solutions-oriented brand creating the next generation of underwear, loungewear and shapewear.We are setting new standards by providing solutions for every body. From technically constructed shapewear that enhances your curves to underwear that stretches to twice its size, our goal is to consistently innovate on the past and advance our industry for the future.

    Founded in 2019
    Culver City, California, USA
    1.4K employees (150 in marketing)
    97% recommend to a friend
    88% CEO approval

    Traffic Signals

    Monthly Visitors
    13.3M
    Monthly Google Ads Budget
    $31.1K
    Traffic Source Mix
    Search
    36.2%
    Direct
    55.1%
    Referral
    4.6%
    Social
    3.2%
    Paid
    0.8%

    Headcount Trend

    Current headcount: ~1.4K

    Marketing Team

    Marketing Team Size
    85 (6% of company)
    Marketing Roles Posted (Last 30 Days)
    1

    Funding

    Total Funding
    $963M
    Last Raise
    $262M
    Series D, 4 months ago

    Funding History

    • Nov 2025
      Series D • $262M
    • Jul 2023
      Series C • $270M
    • Jan 2022
      Series B • $240M

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