Senior Director, Product Strategy & GTM Offers - Fuelman

Atlanta, GA

Salary Not AvailableSenior Level8+ years expFull time

Posted 5 weeks ago

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Job Summary

Shape Fuelman’s market stance by turning competitive intel into clear price, messaging and offer moves; own governance of GTM offers and pricing by segment; and align cross-functionally to drive experiments and executive updates.

  • Competitive intelligence system and executive market updates
  • Offer frameworks and pricing governance by segment
  • Cross-functional execution and sales enablement on positioning and launches

Job Description

  • Competitive Strategy & Market Intelligence
  • Building and maintaining rigorous competitive intelligence system … tracking competitor pricing, rebates, fees, network claims, product capabilities, value propositions, customer segments, sales motions, and marketing messages.
  • Extracting repeatable win/loss insights from surveys and partnering with Sales and Service.
  • Translating market insights into clear recommendations for pricing, messaging, and product roadmap priorities.
  • Partnering with Product Marketing to improve competitor battlecards, objection handling, and segment-specific talk tracks.
  • Preparing executive-level market updates.
  • GTM Offers, Pricing, Rebates & Packaging
  • Owning strategy/governance for Fuelman's GTM offers, including pricing / fee constructs, rebates, promotional structures, packaging, and value propositions.
  • Developing offer frameworks by segment, customer size, sales channel, use case, risk profile, etc.
  • Partnering with Finance, Sales, and Risk to evaluate offer economics, margin tradeoffs, revenue quality, customer acquisition impact, and retention implications.
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Corpay

Corpay (NYSE: CPAY) is a global leader in business payments and expense management, providing a range of solutions that streamline accounts payable, manage expenses, and handle international transactions in ways that no other provider can rival.From vehicle payments and lodging to corporate cards, AP automation, and international payments, Corpay simplifies every aspect of business spending.With cutting-edge technology, global expertise, and reliable support, Corpay is your trusted partner for saving time, reducing costs, and protecting against fraud.

Founded in 2000
Atlanta, Georgia, USA
7.1K employees (206 in marketing)