Senior Director, Product Marketing

Santa Clara, CA (On-site)

$185K/yr – $275K/yrSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive Hitachi Vantara’s storage portfolio story and GTM strategy across hybrid cloud and data/AI-focused use cases.

  • Must-have: 10+ years in enterprise B2B product marketing with data/storage/AI exposure
  • Standout: Cross-functional leadership shaping roadmap with executive presence

Job Description

Responsibilities

  • Lead Platform & Portfolio Narrative
  • Evolve and build upon unified storage platform story into a clear, outcome-driven value proposition that leads with solutions aligned to hybrid cloud, data modernization, cyber resilience, and AI readiness
  • Define clear positioning against key competitors and ensure differentiation is consistently reflected across all content
  • Ensure consistency across messaging, launches, campaigns, and field activation
  • Own Go-to-Market Strategy for Storage Portfolio
  • Develop and execute GTM strategies across the storage portfolio, including messaging and positioning for VSP One midrange, high-end systems, and SDS offerings
  • Translate product capabilities into customer-relevant use cases, solutions, and business outcomes
  • Drive integrated launches that reflect both portfolio cohesion and product differentiation
  • Cross-functional Collaboration and Leadership
  • Partner with Sales and Partner teams to deliver clear, actionable messaging and enablement that resonates with customers
  • Build and scale sales plays aligned to priority use cases, ensuring the field can confidently articulate why Hitachi Vantara wins at both platform and product levels
  • Act as strategic partner to product management by bringing the voice of the market (customer, competitive, and analyst insights) into roadmap discussions to influence product strategy
  • Team Leadership & Operational Excellence
  • Lead and mentor a high-performing team of product marketers fostering a culture of innovation, agility, accountability, and customer-centricity.
  • Build repeatable and consistent frameworks for messaging, launches, and portfolio storytelling.
  • Establish KPIs to measure impact.
Hitachi Vantara logo

Hitachi Vantara

3.6 Glassdoor

Hitachi Vantara is The Data Foundation for Innovation.

Founded in 1979
Santa Clara, California, USA
11K employees (395 in marketing)
63% recommend to a friend
73% CEO approval

Traffic Signals

Monthly Visitors
265.5K
Traffic Source Mix
Search
45%
Direct
41.9%
Referral
9%
Social
2.9%
Paid
1.1%

Headcount Trend

Current headcount: ~10.7K

Marketing Team

Marketing Team Size
286 (3% of company)

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