Senior Director of Media Bureau

San Francisco, CA (On-site)

$278K/yr – $406K/yrSenior Level15+ years expFull time

Posted 2 weeks ago

Job Summary

Own Cisco's executive communications program across leadership, media, and narrative architecture, driving an AI-informed, high-impact storytelling function. Lead a center of excellence for executive communications, media readiness, and editorial governance while building measurement frameworks and mentoring a high-performing team.

  • Oversee executive communication strategy for the President & CPO and align leadership across key areas.
  • Build a world-class media function, develop spokespersons, and standardize messaging.
  • Shape product and innovation narratives with governance and cross-portfolio storytelling.

Job Description

Responsibilities

  • Executive Thought Leadership: Lead a center of excellence for executive communications supporting the President & CPO and aligning executives across key swim lanes—elevating their platforms and ensuring their voices reflect Cisco's innovation and leadership in the AI era.
  • Media Excellence: Build and run a best-in-class media function—including the news bureau, media training, and spokesperson development—raising readiness and consistency across the executive bench.
  • Narrative Architecture: Own the development and stewardship of Cisco's product and innovation story, FAQs, and cross-portfolio storytelling, ensuring a cohesive narrative that resonates across audiences and channels; partner closely with Corporate PR on financial messaging.
  • Editorial Leadership: Establish and govern editorial standards for major announcements and press releases, driving quality, consistency, and strategic alignment across the function.
  • Communications Effectiveness: Lead key initiatives on measurement and insights, building the frameworks and analytics that demonstrate impact and continuously sharpen storytelling and program performance.
  • Lead with AI: Find innovative ways to use AI to derive signal in the market that can be translated into messaging and media opportunities
  • Lead and Inspire: Manage and mentor a talented team, fostering a culture of bold, proactive, and data-driven storytelling.

Requirements

  • 15+ years of experience in public relations, communications, or related fields with a bias toward proactive storytelling.
  • Proven track record of providing strategic communications counsel to C-suite executives and elevating executive platforms.
  • Strong media relationships with top-tier business and technology reporters, plus experience building media training and spokesperson development programs.
  • Demonstrated expertise in corporate narrative development, editorial governance, and communications measurement.
  • Experience leading and scaling high-performing teams.

Preferred

  • Track record of transforming and significantly elevating a brand.
  • Experience launching or supporting integrated campaigns across multiple channels (earned, owned, paid, social, events).
  • Experience building communications centers of excellence or shared-services models.

Benefits

  • For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco’s policies.
  • Employees On Sales Plans Earn Performance-based Incentive Pay On Top Of Their Base Salary, Which Is Split Between Quota And Non-quota Components, Subject To The Applicable Cisco Plan. For Quota-based Incentive Pay, Cisco Typically Pays As Follows
  • .75% of incentive target for each 1% of revenue attainment up to 50% of quota;
  • 1.5% of incentive target for each 1% of attainment between 50% and 75%;
  • 1% of incentive target for each 1% of attainment between 75% and 100%; and
  • Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
  • For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.
  • The applicable full salary ranges for this position, by specific state, are listed below:
  • New York City Metro Area
  • $278,400.00 - $405,600.00
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Cisco

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At Cisco Meraki, we create intuitive technologies to optimize experiences, secure locations, and seamlessly connect people, places, and things. We love to push boundaries, experiment, and make IT easier, faster, and smarter for our customers. By doing this, we hope to connect passionate people to their mission by simplifying the digital workplace.

Founded in 2006
San Francisco, California, USA
2.9K employees (126 in marketing)
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Salaries

Posted range

$278K/yr – $406K/yr

Taken straight from the job posting.

See all Cisco salaries

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Senior Director of Media Bureau

Cisco · San Francisco, CA · On-site