Responsibilities

• Build the Brand Engine
• Shape the narrative that makes Ellipsis the obvious, outcomes-backed choice for the customers we serve.
• Make Ellipsis the name people bring up first in AI care management.
• Own brand awareness end to end. Build the strategy behind events, thought leadership, customer stories and video, social, and account-based campaigns, all reinforcing a clear GTM story of what Sage delivers.
• Own audience strategy: how we think about who we're acquiring, and how the approach differs by segment, health plan versus health system, and by stakeholder.
• Build the Pipeline Engine and Own the Numbers
• Own the multi-year growth plan for Ellipsis: translate business goals into the MQL, SQL, and revenue targets that get us there, and the channel and investment strategy to hit them.
• Design and execute a repeatable demand generation motion, spanning ABM, direct mail, email, LinkedIn, conference and events strategy, and strategic partnerships, built for a long, high-touch enterprise sales cycle.
• Build the reporting infrastructure that measures pipeline influence and CAC by channel and segment, and regularly report out on results and performance to goal.
• Build and manage the marketing budget.

Requirements

• 10-12 years in B2B marketing, with 5+ years in healthcare or health tech.
• High-ACV enterprise track record. Experience leading a high-ACV commercial motion (mid-6 to low-7-figure deals) targeting multi-stakeholder buyer networks is a strong plus.
• Track record across multiple growth tactics spanning brand and demand.
• Proven founding marketer. You've built a marketing function from scratch at an early-stage startup.
• Elite writer and communicator. Your copy, decks, and narratives are exceptional, and you're just as sharp presenting them live.
• A track record of close partnership with commercial teams, driving deal closures together.
• Challenger mindset. A history of out-marketing bigger, better-funded competitors by executing on data, value, and customer success, paired with the humility to defer to clinical and commercial experts on domain specifics.
• Bachelor's degree required.

Benefits

• We offer competitive salary and benefits, including 401(k) matching, health, vision, and dental insurance, and very flexible paid time off.