Senior Director, Marketing

Seal Beach, CA

Salary Not AvailableSenior Level12+ years expFull time

Posted 4 weeks ago

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Job Summary

Own the PROVENGE brand in the US and turn market insights into a scalable, omnichannel commercial engine focused on patient identification, referrals, and center utilization.

  • Brand strategy and lifecycle leadership across the US with integrated campaigns.
  • Growth programs to boost patient identification, referrals, and site utilization.

Job Description

Responsibilities

  • Own PROVENGE brand strategy and lifecycle across the US with integrated, omnichannel campaigns.
  • Grow patient identification, physician referrals, and treatment-center utilization through targeted programs.
  • Monitor treatment landscape, competition, and clinical advances to spot opportunities and risks.
  • Strengthen PROVENGE as a foundational immunotherapy with evidence-based messaging and differentiated engagement.
  • Identify patient journey optimizations and barriers to treatment initiation.
  • Serve as the commercial brand leader and trusted advisor on market trends and growth opportunities.
  • Lead development and execution of campaigns across HCP, patient, caregiver, and referral audiences.
  • Design programs that drive awareness, education, consideration, referral activity, and treatment adoption.
  • Develop segmentation and engagement strategies for urologists, medical oncologists, APs, and treatment centers.
  • Lead patient-focused initiatives to improve PROVENGE awareness and timely treatment discussions.
Dendreon logo

Dendreon

Dendreon is a commercial-stage biopharmaceutical company and pioneer in the development of immunotherapy. Dendreon’s flagship product, PROVENGE (sipuleucel-T), was the first FDA-approved immunotherapy made from a patient’s own immune cells. More than 40,000 men with advanced prostate cancer have been prescribed PROVENGE in the U.S. since 2010. Dendreon also is evaluating the use of PROVENGE in early-stage prostate cancer, with the hope of curing more men of the disease. Dendreon is headquartered in Seal Beach, California. Notice of Fraudulent Activity for Job ApplicantsPlease be aware of the potential for scams from individuals, organizations and internet sites that claim to represent Dendreon Pharmaceuticals in recruitment activities. We strongly recommend that you verify all communications you receive about positions at Dendreon. Any communications from Dendreon would come from an email address that ends in ā€œ@dendreon.comā€. Dendreon will never ask candidates to provide any type of payment, bank details, photocopies of identification, social security number or other highly sensitive personal information during the recruitment or offer process. Dendreon conducts a formal recruitment process for all authorized positions posted and does not conduct interviews via social media, or other third-party sites or chat services. If you are unsure about a posting or email you receive, please contact us at askhr@dendreon.com. If you believe you are a victim of fraud, please contact your local law enforcement.

Founded in 1992
Seal Beach, California, USA
613 employees