Senior Director, Developer Marketing

Santa Clara, CA (On-site)

$304K/yr – $460K/yrSenior Level12+ years expFull time

Posted 3 weeks ago

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Job Summary

Own and scale NVIDIA’s agentic marketing for developers, aligning education, ecosystem partnerships, and community engagement to drive usage and influence product direction.

  • Developer acquisition and lifecycle: build scalable programs across portals, events, and online communities with clear reach and activation metrics.
  • Ecosystem partnerships: identify co marketing with partners, ISVs, and cloud providers to expand reach and usage.
  • Education and community: evolve the Deep Learning Institute and related education initiatives to engage developers with modern formats.

Job Description

Responsibilities

  • Set the vision, strategy, and operational plan for developer marketing across NVIDIA's software and compute ecosystem, focusing on developer audience strategy, market positioning, investment priorities, educational programs, and the operational shift toward reaching both humans and agents.
  • Build and scale developer acquisition programs — developer portals, lifecycle engagement, event activations, online communities, and developer advocacy — with clear metrics for reach and activation.
  • Drive NVIDIA’s presence, model distribution, and engagement across global developer communities and open-source hubs like Hugging Face, GitHub, and decentralized AI communities.
  • Identify and build strategic co-marketing opportunities with ecosystem partners, ISVs, and cloud providers that expand developer reach, generate usage, and champion builders.
  • Continue to evolve NVIDIA Deep Learning Institute (DLI) to ensure it provides industry-leading education in modern, engaging formats.
  • Provide marketing support for NVIDIA Higher Education & Research initiatives.
  • Translate developer market signals into strategic recommendations that influence product roadmap and business priorities.
  • Cultivate a high-performing team spanning growth marketing, developer marketing, content, higher education, and community programs.

Requirements

  • 12+ years of experience in developer marketing, growth marketing, or demand generation, with at least 5 years in a senior leadership role.
  • Bachelors, and Master’s degree or equivalent experience
  • Deep proficiency with developer audiences — how they discover, evaluate, and adopt platforms and tools — and how to convert that journey into usage.
  • Hands-on experience deploying AI tools, marketing automation, and emerging agentic systems to scale marketing programs — and a clear point of view on where agentic marketing is headed.
  • Familiarity with the agentic AI landscape — major frameworks, developer use cases, infrastructure requirements, and the competitive dynamics crafting this space.
  • Shown understanding of how the open-source community operates, with firsthand experience engaging developer audiences across Hugging Face Hub, open-source model frameworks, and AI repositories supported by contributors.
  • Consistent record of operating efficiently in warp speed, highly ambiguous, hyper-growth, and deeply technical environments.
  • Experience building, developing, and retaining high-performing marketing teams — including navigating the organizational change that comes with AI adoption.
  • Outstanding interpersonal skills — able to translate technically complex ideas into compelling narratives for both developer and business audiences.

Preferred

  • Background as a software engineer, data scientist, or AI/ML practitioner — you understand how developers building agentic systems think because you've built alongside them.
  • Experience bringing an agentic AI product or platform to market — you've developed the messaging, programs, and community motion from the ground up.
  • Experience building developer demand generation programs at platform scale, where the developer is both the end user and an enterprise buying influencer.
  • Familiarity with NVIDIA's ecosystem (CUDA, TensorRT, NIM, NIM Agent Blueprints) combined with deep exposure to open-source libraries (e.g., Transformers, Diffusers, vLLM, LangChain).
NVIDIA logo

NVIDIA

Since its founding in 1993, NVIDIA (NASDAQ: NVDA) has been a pioneer in accelerated computing. The company’s invention of the GPU in 1999 sparked the growth of the PC gaming market, redefined computer graphics, ignited the era of modern AI and is fueling the creation of the metaverse. NVIDIA is now a full-stack computing company with data-center-scale offerings that are reshaping industry.

Founded in 1993
Santa Clara, CA, US
42K employees (3,021 in marketing)

Traffic Signals

Monthly Visitors
36.4M
Monthly Google Ads Budget
$263K
Traffic Source Mix
Search
46%
Direct
47.1%
Referral
5.7%
Social
0.9%
Paid
0.3%

Headcount Trend

Current headcount: ~46.1K

Marketing Team

Marketing Team Size
1,185 (3% of company)
Median Career Experience
20 years
Median Tenure
6.7 years
Marketing Roles Posted (Last 30 Days)
20

Funding

Total Funding
$4.1B
Last Raise
$5M
Grant, 3 years ago

Funding History

  • May 2023
    Grant • $5M
  • Aug 2022
    Post IPO Equity • $65M
  • Feb 2021
    Post IPO Equity

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