Senior Director, Client Services B2B

Responsibilities

• Lead client strategy and senior relationship management across a portfolio of complex enterprise B2B accounts.
• Own day-to-day account leadership, client satisfaction, delivery against scope, and identification of growth opportunities.
• Work closely with channel, analytics, creative, and delivery leaders to keep teams aligned around client priorities.
• Partner with the Head of B2B Client Delivery on significant account risks, escalations, staffing needs, and commercial decisions.
• Lead Strategic Client Relationships, including serving as the strategic partner to marketing, sales, and RevOps stakeholders, and leading executive client engagements.
• Translate business objectives into integrated B2B marketing strategies aligned to demand generation, target accounts, pipeline, and revenue goals.
• Guide account teams in coordinating channel strategies while channel specialists remain accountable for their channel plans and execution.
• Develop test-and-learn roadmaps and use performance insights to shape client recommendations.
• Partner with analytics and measurement teams to connect marketing activity to lead quality, pipeline, opportunities, and revenue where data supports it.
• Improve client communication, strategic planning, and business storytelling across the portfolio.

Requirements

• 10+ years of experience in B2B marketing, media strategy, integrated marketing, or client leadership, ideally within an agency environment.
• Proven experience leading complex B2B client relationships and developing integrated marketing strategies tied to business and revenue objectives.
• Demonstrated ability to lead executive-level client conversations, influence senior stakeholders, and navigate complex client relationships.
• Strong understanding of B2B demand generation, account-based marketing, audience targeting, and the B2B customer journey.
• Strong understanding of integrated media strategy across paid channels and the ability to guide cross-functional teams toward shared business objectives.
• Experience connecting marketing performance to business outcomes, including lead quality, pipeline contribution, opportunity creation, customer acquisition, or revenue growth.
• Experience partnering with analytics and measurement teams to evaluate marketing effectiveness and communicate performance in terms of business impact.
• Exceptional communication and presentation skills, with the ability to translate complex marketing strategies and performance data into clear, actionable recommendations.
• Strong financial acumen, including budget forecasting, revenue management, account growth, and profitability oversight.
• Proven ability to identify opportunities to strengthen client partnerships, expand account scope, and drive incremental revenue.

Preferred

• Experience supporting enterprise B2B technology, SaaS, or other complex B2B organizations.
• Familiarity with ABM platforms and B2B marketing technologies, such as 6sense, Demandbase, or comparable solutions.
• Experience working with CRM and marketing automation platforms, such as Salesforce or HubSpot, and collaborating with RevOps teams.
• Understanding of B2B measurement frameworks, including multi-touch attribution, pipeline reporting, and revenue attribution.
• Experience developing integrated strategies across paid media, content, creative, and other demand generation channels.
• Experience supporting new business pitches, strategic proposals, and commercial planning.
• Familiarity with long B2B sales cycles, buying committees, and multi-stakeholder decision-making processes.

Benefits

• Remote-first culture
• Unlimited PTO
• Extended Holiday break (Winter)
• Flexible schedules
• Work from anywhere options*
• 100% paid parental leave
• 401(k) matching
• Medical, Dental, Vision, Life, Pet Insurance
• Sponsored life insurance
• Short Term Disability insurance and additional voluntary insurance