Responsibilities

• Develop and evolve brand strategies that increase customer trust, engagement, loyalty, and advocacy.
• Translate complex enterprise software capabilities into simple, compelling narratives that connect technology investments to measurable business outcomes.
• Build messaging frameworks that scale across industries, customer segments, sales motions, and executive audiences.
• Strengthen brand differentiation in highly competitive and rapidly changing technology markets.
• Deepen the company’s relevance with core customers by understanding their strategic priorities, operational challenges, and transformation goals.
• Expand brand connection beyond traditional buyers into IT, operations, customer experience, and other enterprise functions.
• Develop executive-level communication strategies that help customers understand the long-term value of the company’s platform and innovation roadmap.
• Partner with sales and customer teams to create narratives that improve engagement with senior decision makers.
• Simplify highly technical and interconnected solutions into clear value propositions.
• Build frameworks that explain enterprise transformation, emerging technologies, AI adoption, and business impact.

Requirements

• 15 + years of experience in brand strategy, strategic communications, customer strategy, enterprise marketing, or related fields.
• Proven success developing brand strategies for complex businesses, technologies, or industries.
• Exceptional ability to simplify sophisticated systems, products, and ideas into clear and influential narratives.
• Experience engaging executive audiences and supporting enterprise sales organizations.
• Strong understanding of B2B customer journeys, enterprise buying processes, and multi-stakeholder decision making.
• Demonstrated ability to lead through influence across large, matrixed organizations.
• Outstanding written, verbal, and executive communication skills.

Preferred

• Experience in enterprise software, cloud technology, AI, data platforms, or other complex technology environments.
• Domain expertise in financial services, including understanding of industry transformation, regulatory environments, customer priorities, and technology adoption.
• Experience developing narratives around emerging AI technologies and their impact on business transformation.
• Background working with global brands serving Fortune 500 or large enterprise customers.