Responsibilities

• Elevate the Uncommon Brand
• Harness the power of Uncommon Schools’ brand as a leader and innovator in public education by deploying best-in-class marketing through owned and paid channels.
• Lead the development and implementation of a cohesive, organization-wide brand strategy informed by market trends, customer behavior, and competitive dynamics.
• Ensure brand cohesion through a strategic framework that supports both immediate marketing priorities and longer-term growth.
• Increase brand relevance and loyalty through compelling, data-informed storytelling that resonates with students, families, staff, and donors.
• Drive Organizational Growth and Marketing Impact
• Oversee marketing strategy and execution for major organizational growth initiatives, meeting clear targets and timelines.
• Build a multi-channel, performance-driven marketing approach that advances brand health, enrollment growth, and donor engagement.
• Use data and analytics to understand audience insights, drivers of choice, and the effectiveness of marketing activities, providing regular updates on brand performance to senior leadership.
• Collaborate across teams to align marketing efforts with enterprise-wide goals and drive measurable outcomes.

Requirements

• Bachelor’s degree required
• Minimum of 10 years of professional experience, including at least 7 years of progressively responsible experience in brand management, marketing strategy, or communications leadership.
• Demonstrated success developing and executing large-scale, integrated marketing campaigns that deliver measurable business results, either on agency or brand side.
• Proven experience managing internal teams and external agencies, with the ability to lead through influence and collaboration.
• Expertise in marketing analytics, data-driven decision making, and marketing technology platforms.
• Exceptional strategic thinking, communication, and stakeholder management skills.

Preferred

• Master’s degree in Marketing, Communications, or Business Strategy preferred.
• Creative and/or marketing agency experience a plus.

Benefits

• 19 days of paid time off
• 3 weeks of paid Winter and Summer org-wide holidays
• Comprehensive Health, Dental, and Vision insurance plans
• 403(b) retirement savings program + employer match
• Paid leave of absence options (parental, medical, disability, etc.)
• Mental health and counseling support + wellness benefits
• Pre-tax flexible spending, dependent care, and health saving accounts
• *A detailed list of all benefits is located HERE.