Responsibilities

• Develop and own strategy for a portfolio of clients across diverse industries
• Build a customized strategy for each client rather than a one-size-fits-all playbook
• Work cross-functionally with SEO, content, web design, marketing, and project management teams to translate strategy into results
• Develop digital strategies that connect SEO, content, and customer journey thinking into a client-fit plan
• Identify opportunities for each client and determine when a different channel, format, or approach is better
• Determine the right channel mix based on competitive landscape, audience behavior, and growth opportunities
• Map content and messaging to customer journey stages and understand where intent shifts
• Evaluate on-page strategy including content structure, internal linking, heading hierarchy, and page-level effectiveness

Requirements

• 5+ years in digital marketing with demonstrated strength in SEO and content strategy; experience collaborating across paid, UX, and web disciplines strongly preferred; agency background a plus
• Education: Degree in Advertising, Communications, English, Journalism, Marketing, or related field — or equivalent practical experience
• SEO & Content Strategy: Strong keyword research and content strategy skills with the ability to bring all the pieces together — topical authority, content architecture, audience intent, and channel selection — into strategies that drive traffic and convert
• Analytics: Proficient in tools like Google Analytics, Google Search Console, and Ahrefs — and comfortable pulling your own data
• Strategic Thinking: Ability to assess a client's situation and identify where the opportunity actually is — not just the most obvious answer
• Communication: Clear written and verbal communicator who can translate strategy into something teammates and clients can act on
• Organization: Able to manage a multi-client workload with competing timelines without dropping the ball

Benefits

• Health Insurance
• Dental Insurance
• Vision Insurance
• Life Insurance
• Parental Leave
• Employee Discount's
• 401(k) Retirement Plan
• Responsible Time Off Policy