Responsibilities

• Leads development and execution of digital strategy and user experience across web, social and mobile channels aligned with the company's strategic plan and initiatives.
• Partners with teams across the growing company in the development of innovative digital solutions that align with strategic market goals and initiatives, digital trends and technology.
• This individual serves as a subject matter expert for digital strategy and techniques. Educates and advises others on appropriate use of digital solutions including market segmentation, prospecting, lead generation, customer acquisition and development.
• Creates and influences a team environment that encourages cooperation, collective problem-solving, and participative decision-making.
• Review competitive landscape for customer needs. Digital Enabler. Provides Marketing Support to IT and Customer Ops Teams.

Requirements

• Bachelor Level Degree (Required)
• Master Level Degree (Preferred)
• 6-8 years related experience required
• Previous Healthcare Insurance or Sentara Health Plan experience required
• Experience with digital strategies
• Experienced working with Product Team Owners and Managers
• Previous Project Management experience preferred
• Excellent Customer Service and Communication skills required

Preferred

• Previous Project Management experience preferred

Benefits

• Medical, Dental, Vision plans
• Adoption, Fertility and Surrogacy Reimbursement up to $10,000
• Paid Time Off and Sick Leave
• Paid Parental & Family Caregiver Leave
• Emergency Backup Care
• Long-Term, Short-Term Disability, and Critical Illness plans
• Life Insurance
• 401k/403B with Employer Match
• Tuition Assistance – $5,250/year and discounted educational opportunities through Guild Education
• Student Debt Pay Down – $10,000