Responsibilities

• Full-Funnel Pipeline Architecture You’ll own the engine that converts our content and partnership assets into a high-performing revenue stream. This means designing and executing a multi-channel digital strategy - from paid social to high-impact webinars - that doesn’t just generate "noise," but builds a qualified, scalable pipeline.
• Strategic ABM & Partnership Orchestration We have over 200 high-value prospects in the wings. You’ll strategize with Sales and Partnerships to build bespoke ABM nurture tracks that accelerate deal flow and maximize engagement.
• Revenue Intelligence & ROI Reporting Using HubSpot as your home base, you will build the reporting infrastructure to track channel performance, CAC, and ROI. You’ll be expected to provide the C-suite with clear revenue projections and the "why" behind the numbers, ensuring we hit our quarterly targets with a healthy buffer.
• This role reports directly to our wicked-smart, sushi-obsessed SVP Marketing, Jazzy Zhu, and will work closely with their fellow marketing team and our broader sales/partnerships functions. You'll have one direct report - our wildly talented Marketing Manager, Chloe Cappuccino.