Senior Copywriter

New York, USA (Hybrid)

$135K/yr – $150K/yrSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Lead copy strategy and execution for a B2B financial services client, shaping messaging across short and long formats.

  • Own cross-format messaging from digital banners to sell sheets and thought leadership.
  • Must-have: 5+ years in copywriting or content strategy in B2B/regulated industries with scalable messaging systems.
  • Standout: In-person collaboration 4x/week at client office with cross-functional teams.

Job Description

Lead copy strategy and execution for a B2B financial services client, shaping messaging across short and long formats.

  • Own cross-format messaging from digital banners to sell sheets and thought leadership.
  • Must-have: 5+ years in copywriting or content strategy in B2B/regulated industries with scalable messaging systems.
  • Standout: In-person collaboration 4x/week at client office with cross-functional teams.
TBWA\Chiat\Day logo

TBWA\Chiat\Day

TBWA\Chiat\Day is part of TBWA\Worldwide: The Disruption® Company (www.tbwa.com) and has offices in New York, Los Angeles and Nashville. Named one of the World's Most Innovative Companies by Fast Company and to the AdAge A-List, TBWA creates disruptive ideas that locate and involve brands in culture, giving them a larger share of the future. Our collective has 11,300 creative minds across 275 offices in 95 countries, and includes brands such as Auditoire, Digital Arts Network (DAN), eg+ worldwide, GMR, TBWA\Media Arts Lab, TBWA\WorldHealth and TRO. Global clients include adidas, Apple, Gatorade, Henkel, Hilton Hotels, McDonald's, Nissan and Singapore Airlines. Follow us on Twitter, LinkedIn and Instagram, and like us on Facebook. TBWA is part of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com), a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

Founded in 1968
New York, New York, USA
706 employees (332 in marketing)

Traffic Signals

Monthly Visitors
5.8K
Traffic Source Mix
Search
30.6%
Direct
53.4%
Referral
6.1%
Social
8.6%
Paid
1.2%

Headcount Trend

Current headcount: ~707

Marketing Team

Marketing Team Size
138 (20% of company)
Median Career Experience
11 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
1

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