Senior Copywriter & Content Strategist

Nashville, TN (Remote)

$6K/mo – $8K/moSenior LevelContract

Posted 4 months ago

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Job Summary

Drive content strategy and production for a brand focused on feminine leadership.

  • Own content creation across emails, landing pages, social posts, and podcasts aligned to launches and campaigns.
  • Must-have: 3-5+ years in brand management, marketing, and/or content creation.
  • Standout: Collaborates with CEO/CCO to shape strategy and amplify visibility across platforms.

Job Description

Responsibilities

  • Copywriting & Content Creation - Support the development of content, including emails, landing pages, and nurture sequences that align with launches, campaigns, and evergreen brand presence; Repurpose and create content from podcast, speaking engagements, live events, and trainings; Write captions, headlines, and hooks tailored for Instagram, LinkedIn, email, and more; Ensure messaging is consistent with brand voice, mission, and divine feminine leadership ethos; In collaboration with the CEO and CCO, execute against content strategies that amplify visibility and deepen audience connection
  • Strategic Podcast Expansion Support - Collaborate with the Chief Creative Officer to craft and optimize overarching podcast strategy, including story arcs, engaging guest interview questions, and strategic clip curation; Ensure podcast content is strategically repurposed in alignment with launches, seasonal campaigns, and community touchpoints; Write scroll-stopping titles, captions, hooks, and headlines to maximize reach and resonance across platforms; Repurpose podcast transcripts into blog posts, newsletters, and long-form articles; Identify evergreen soundbites and themes from episodes to build into future campaigns, sales copy, and brand storytelling
  • Email & Funnel Strategy - Write and edit strategic copy-driven email funnels that engage and drive conversions and community growth; Develop and maintain ongoing nurture sequences for various audiences; Support creation of new funnel sequences (welcome, opt-in, webinar, challenge, sales, etc.); Collaborate with the CEO & Chief Creative Officer to ensure messaging aligns with brand voice and storytelling; In partnership with Tech Coordinator, track and repurpose successful messaging across email, social, and sales pages to amplify impact and support revenue growth; Optimize sequences based on performance data; Contribute ideas and frameworks for new campaigns and touchpoints
  • Strategic Micro-Content Development - Identify compelling soundbites, teaching moments, quotable insights, and emotionally resonant stories; Translate long-form thought leadership into concise short-form videos for Instagram Reels, YouTube Shorts, LinkedIn; Craft hooks, captions, and on-screen text to increase retention, shares, and saves; Optimize content format, tone, and pacing based on platform-specific best practices and audience behavior
  • Team Collaboration & Support - Attend and participate in weekly team meetings; Work with content team to brainstorm and execute creative ideas; Bring an open, proactive, and solution-oriented mindset to a fast-paced, dynamic environment
Jessica Zweig, Inc. logo

Jessica Zweig, Inc.

Coaching, education and immersive experiences for the transformation of today's female leaders.

Founded in 2024
6 employees (1 in marketing)

Traffic Signals

Monthly Visitors
3.2K
Traffic Source Mix
Search
20.7%
Direct
59.7%
Referral
5.4%
Social
12.8%
Paid
1.3%

Headcount Trend

Current headcount: ~6