Senior Copywriter

USA (Remote)

$74K/yr – $80K/yrSenior Level8+ years expFull time

Posted 4 hrs ago

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Job Summary

Own the end-to-end strategic copy process across digital and political campaigns, shaping messaging for multiple brands and coordinating cross‑functional teams to drive measurable results.

  • Lead messaging strategy and copy across channels from concept to polished deliverables.
  • Collaborate with creative, marketing, video, social, and account teams to implement integrated campaigns.
  • Analyze performance data and refine messaging to improve outcomes.

Job Description

Responsibilities

  • Write compelling copy for websites, digital ads, landing pages, email marketing, social media, paid advertising, political campaigns, branding projects, blogs, video scripts, print collateral, and digital marketing initiatives.
  • Develop messaging that persuades audiences to donate, volunteer, purchase, vote, register, or take meaningful action.
  • Translate complex ideas into clear, compelling, audience-focused messaging.
  • Adapt voice and messaging across multiple brands while maintaining consistency.
  • Develop messaging frameworks, positioning statements, campaign concepts, and brand narratives.
  • Participate in creative brainstorming sessions for client campaigns, branding projects, websites, social media, and video marketing.
  • Identify opportunities to strengthen messaging across campaigns before work reaches clients.
  • Support Cogency Strategic initiatives through strategic communications, campaign messaging, political copywriting, and public affairs marketing.
  • Review, edit, and elevate copy written by other members of the content team.
  • Provide thoughtful, constructive feedback that helps writers improve their craft.

Requirements

  • Bachelor's degree in Marketing, English, Journalism, Strategic Communications, or a related field preferred.
  • 8+ years of professional copywriting, marketing, communications, or advertising experience.
  • A strong portfolio demonstrating your writing prowess.
  • Exceptional writing, editing, and proofreading skills.
  • Demonstrated ability to write persuasive copy across multiple formats and industries.
  • Experience developing strategic messaging for marketing campaigns.
  • Ability to manage multiple projects simultaneously while meeting deadlines.
  • Excellent organizational and time-management skills.
  • Strong communication and collaboration skills.
  • Ability to both receive and provide constructive feedback.

Preferred

  • Agency experience (mandatory).
  • Political campaign or public affairs experience.
  • Nonprofit fundraising experience.
  • Experience writing high-converting drip email campaigns.
  • Brand messaging and positioning experience.
  • SEO copywriting.
  • WordPress, HubSpot, Mailchimp, Constant Contact, or similar CMS/marketing platforms.
  • Experience mentoring or managing writers.
  • Familiarity with digital advertising, paid media, and conversion-focused copywriting.
  • Experience writing video scripts and integrated campaign messaging.

Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Life Insurance
  • Employee Assistance Program
  • Paid Time Off
  • Parental Leave
  • Flexible Schedule
Choose Life Marketing logo

Choose Life Marketing

Choose Life Marketing is a full-service marketing agency that works with pregnancy resource centers to provide data-driven results to further their mission of helping abortion-vulnerable women choose life.We use our digital expertise to inform abortion-vulnerable women about local Pregnancy Resource Centers and their options in regards to an unplanned pregnancy. We utilize a balance of tradition and technology to further increase the chances that a woman looking online for abortion information will be connected to a Pregnancy Resource Center in her community.

Founded in 2016
Columbia, Missouri, USA
22 employees (8 in marketing)

Traffic Signals

Monthly Visitors
4.9K
Traffic Source Mix
Search
32.2%
Direct
49.1%
Referral
6.6%
Social
10.7%
Paid
1.3%

Headcount Trend

Current headcount: ~22

Marketing Team

Marketing Team Size
6 (27% of company)
Median Tenure
0.6 years
Marketing Roles Posted (Last 30 Days)
1